BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 15, 2024
Skeezy New Trend: Strava ‘Surrogates’ Are Making Money by Logging Runs for Other People
An Indonesian teenager has found a lucrative way to do just that by, well, running for other people. Wahyu Wicaksono, 17, has become what’s known in the country as a “Strava jockey,” logging running achievements for others on the app for a fee. “I am active on X and it...
August 15, 2024
Parlee’s Reboot Leads to Dealer Growth & Improved Inventory Management
/ENDURANCE SPORTSWIRE/ - Parlee’s all-new Taos gravel bike may have arrived at Eurobike a day late, but a strong finish at the global tradeshow has them poised for both domestic and international growth. The brand was acquired by new owner and CEO John Harrison in October 2023 and quickly set...
August 15, 2024
Fleet Feet Named To 2024 Inc. 5000 List of the Fastest-Growing Private Companies in America
CARRBORO, N.C. (Aug. 15, 2024) /ENDURANCE SPORTSWIRE/ - Fleet Feet announced today that it has been named to the 2024 Inc. 5000 list of the fastest-growing private companies in America. The list ranks companies based on three years of annual revenue growth and is considered America's entrepreneurial benchmark. Fleet Feet...
August 14, 2024
Bike Matrix compatibility index bags $2 million industry investment
Following a successful showing at Eurobike 2024 where it picked up an award, B2B parts compatibility solution Bike Matrix has secured NZ$2 million seed investment from within the industry. The Bike Matrix compatibility index allows users to “select a bike and see what fits” and is designed to simplify life for...
August 14, 2024
Asics Is Growing its Presence in the Crucial Run Specialty Channel in North America
Asics reported results for the first half of the year that showed solid growth across several regions and channels, including in the crucial North American run specialty channel. According to the Japan-based athletic brand, net sales for the first six months of 2024 increased 18 percent to 342 billion yen driven by...
August 14, 2024
SCOTT Appoints Marketing Veteran Matt Heitmann To Lead Brand’s Growth In America
Salt Lake City, Utah August 13th, 2024 /ENDURANCE SPORTSWIRE/ – SCOTT USA, the American subsidiary of SCOTT, today announced the appointment of Matt Heitmann as its new Chief Marketing Officer. The move comes as SCOTT's management continues to invest heavily in the brand's future growth and expansion in the American...
August 14, 2024
Ascension Columbia St. Mary’s Hospital – Milwaukee Campus Partners with Milwaukee Lakefront Marathon to Promote Community Health and Wellness
Milwaukee, WI - [August 14, 2024] /ENDURANCE SPORTSWIRE/ - The Milwaukee Lakefront Marathon is proud to announce a new partnership with Ascension Columbia St. Mary's Hospital - Milwaukee Campus, the official healthcare partner for the 2024 marathon weekend, taking place October 5th and 6th. This collaboration brings together the community’s...
August 13, 2024
Google Fitbit, Peloton announce fitness content partnership
Google's (GOOGL.O), opens new tab Fitbit has partnered with Peloton Interactive (PTON.O), opens new tab to give its premium users access to the exercise equipment maker's fitness content, starting early September, the companies said on Tuesday. As part of the deal, Fitbit premium members based in the U.S., UK, Canada and Australia would...
August 13, 2024
Federer’s On Brand Continues Surge, Challenging Sportswear Giants
On, the upstart sportswear company backed by Roger Federer, posted another strong quarter of sales, further solidifying its place as a threat to legacy brands. The Swiss brand founded in 2010 announced Q2 sales of $657 million on Tuesday, a 27.8% increase over last year, and saw a slight gross profit margin uptick to...
August 13, 2024
Outdoor Tech Launches into New Era of Innovation and Sustainability
August 13, 2024 (Oakland, NJ)/ENDURANCE SPORTSWIRE/ – Outdoor Tech, an industry leader in modern electronics that complement and enhance outdoor active lifestyles, proudly announces significant advancements following its acquisition in April 2023 by Dialectic, a leading consumer electronics distributor based in New Jersey. Under the new leadership of General Manager Katy...
