BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
January 21, 2021
Wiley X Founder Myles R. Freeman Leaves an Enduring Legacy
LIVERMORE, Calif. (January 21, 2021) – The iconic founder of protective eyewear company Wiley X, Myles R. Freeman, passed away peacefully early Sunday morning after a long illness. He was 79 years old. Myles started the company in September of 1987. As an Army Veteran, he understood the need for...
January 21, 2021
Professional Triathletes Organisation Announces Martin Turner as Executive Producer for The Collins Cup
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) today announced that it has enlisted the talents of multi award winning director and producer Martin Turner to head the broadcast coverage for the PTO’s flagship event - The Collins Cup. The Collins Cup will bring together the greatest professional triathletes in the...
January 21, 2021
Kyle Coon Named USABA Program and SafeSport Coordinator
COLORADO SPRINGS (January 21, 2021) – The United States Association of Blind Athletes is pleased to announce Kyle Coon as the organization’s Program and SafeSport Coordinator. In this position, he is responsible for planning, implementing and providing logistical management for various USABA events and programs. Since losing his sight at...
January 21, 2021
Aqua Lung Names Katie Roberts Director of Military and Professional, North America
VISTA, Calif. (January 21, 2021) – Aqua Lung, the celebrated pioneer, designer, manufacturer and distributor of dive and watersports equipment for 75 years, today announced it has appointed Katie Roberts as Director of Military & Professional, North America. Serving as a key member of Aqua Lung’s North American management group,...
January 20, 2021
A-Squared Bikes Hires SIMBOL Communications as PR Agency of Record
Lake Oswego, Oregon (January 20, 2021) — After making a name for itself over the last few years as a direct-to-consumer purveyor of high-quality but affordably priced triathlon and aero road bikes, A-Squared Bikes (A2) has partnered with the long-time bike-industry insiders at SIMBOL Communications as their PR agency of...
January 20, 2021
Zwift Appoints YuChiang Cheng As Chief Product Officer to accelerate its product and customer experience
(LONG BEACH) - Zwift, the online training platform for cyclists, runners and triathletes worldwide, has today announced the appointment of YuChiang Cheng who joins as Chief Product Officer where he will own the end-to-end customer experience of Zwift’s products; driving customer value, innovation and quality. Cheng will lead Product Design...
January 20, 2021
Race Roster introduces ability to collect waiver signatures from participants who did not register themselves
London, ON (Wednesday, January 20, 2021) - Race Roster has introduced the ability to allow participants who did not register themselves to sign their own waiver outside of registration. “We often see people completing a registration for someone else, or participants who are registering themselves and multiple other people in...
January 20, 2021
Wattbike announce integration with virtual cycling platform ROUVY
Wattbikers are now able to connect their Atom, AtomX, Nucleus, Pro or Trainer with the ROUVY app to benefit from an immersive indoor cycling experience. With easy connectivity to ROUVY’s popular smart training app, the Wattbike Atom and AtomX smart bikes automatically adjust resistance to mimic the feel of real-world...
January 19, 2021
How Covid-19 Has Permanently Changed the Fitness Industry
Virtual classes and mental health options were turbocharged by the pandemic. Gym chain executives expect that to continue. Bloomberg
January 19, 2021
2021 Spartan World Championship in Abu Dhabi Offers $115,000 USD Prize Purse for Elite Endurance Athletes
BOSTON, Mass. (January 19, 2020) – SPARTAN®, the world’s leading endurance sports and extreme wellness brand, has announced a $115,000 USD prize purse for the 2021 Spartan World Championship™, taking place December 3-5, 2021 in Abu Dhabi, UAE. The purse will be split evenly across the men’s and women’s fields,...