BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
January 27, 2021
FORM Smart Swim Goggles Now Connect to Leading Swim Spas
Vancouver, BC, January 27, 2020 — FORM, the sports wearable technology company behind the FORM Smart Swim Goggles, today announced its partnership with Jacuzzi Brands LLC swim spas. Through the partnership, FORM will bring an exclusive connected swim spa experience to their FORM Smart Swim Goggles and Jacuzzi brands swim...
January 27, 2021
Host photo contests and more with Race Roster’s latest gallery updates
London, ON (Wednesday, January 27, 2021) - Race Roster’s photo platform now offers additional opportunity to increase participant engagement and provides users with a great viewing and searching experience. “We are confident that our latest enhancements to our photo platform will help our customers in a variety of ways” says...
January 26, 2021
NPD Report: Athletic Footwear And Activewear Sales Decline in 2020
U.S. athletic footwear dollar sales declined in the mid-single-digits in 2020 although sport-lifestyle, running, and golf outperformed, according to The NPD Group. Activewear sales were also down in the mid-single-digits for 2020, but sweatshirts and underwear posted gains. SGB Media
January 26, 2021
USA Triathlon of Colorado building sells for $4.65M
The 40,084-square-foot office building was sold to local investment group Dormie Capital Partners which plans to modernize its common areas and add amenities. The Colorado Springs Business Journal
January 26, 2021
CTS Welcomes New Coaching Development Director and Sales and Marketing Coordinator
(Colorado Springs, CO – January 26, 2021) - CTS, a pioneer in the endurance coaching and camps industry, today welcomed Calla Ballietta to the company as Sales and Marketing Coordinator, and announced the promotion of CTS Coach Chantelle Robitaille to a new role as CTS Coaching Development Director. Chantelle Robitaille...
January 26, 2021
iFit Interactive Fitness Crosses 4.5 Million Member Mark As ACSM Names Online Training The Top Fitness Trend For 2021
(Logan, UT) - January 26, 2021 - Online training is the new number one trend in fitness for 2021, according to more than 4,000 health and fitness professionals surveyed by the American College of Sports Medicine (ACSM). Online training jumped to the top spot in 2021, climbing from number 26...
January 26, 2021
Darby Communications, Status Forward Announce 2021 Stand Up Partners
Asheville, NC – January 26, 2021 – Darby Communications and Status Forward are thrilled to announce the recipients of the 2021 Stand Up Initiative. Launched by Darby Communications in 2016, the Stand Up Initiative provides pro bono PR and marketing services to environmental nonprofits and expanded in 2021 to include...
January 26, 2021
Finish Line Selects Thorpe Marketing as Agency of Record
NEW YORK (Jan. 26, 2021) – Finish Line™, the world’s leading manufacturer of specialty bicycle lubricants and related maintenance products, has selected Thorpe Marketing as its public relations agency of record. Thorpe Marketing will manage Finish Line’s public relations and assist the marketing department with their communications strategy in North America....
January 26, 2021
MYLAPS Americas and RunSignup Announce Registration and RaceDay Scoring Partnership
January 26, 2021 - Atlanta, GA and Moorestown, NJ - MYLAPS Americas Sports Timing and RunSignup l GiveSignup today announced MYLAPS Americas is now offering RunSignup’s RaceDay Scoring as its certified and preferred scoring software for timers. In addition, MYLAPS Americas will collaborate on promotion of the RunSignup | GiveSignup...
January 25, 2021
Sports Illustrated poised to build paywall for readers
Starting Feb. 2, the venerable Maven-owned sports publication is expected to set up a metered paywall around much of its “premium content,” said sources. Front Office Sports