BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
April 28, 2021
OutsidePR Onboards Stellar New Clients and Staff
Sausalito, CA (April 28, 2021) -- OutsidePR, a leading consumer public relations firm with a boutique focus on the outdoor lifestyle, today announced three new clients and two new additions to its staff. The agency will be representing the National Forest Foundation in support of the Congressionally-chartered non-profit’s mission to...
April 28, 2021
The IRONMAN Group Retains DE&I Consultancy Firm Kaleidoscope Group
TAMPA, Fla. (April 28, 2021) – The words Diversity, Equity and Inclusion (DE&I) are not just buzz words or trends, but an intrinsic part of the work and community cultures that The IRONMAN Group is looking to further foster. The organization understands that in order to achieve their goals, it...
April 27, 2021
Kitzuma Cycling Logistics Opens Delivery Service to Independent Bike Dealers
Asheville, North Carolina — Continuing its rapid, disruptive path through the bike shipping industry, Kitzuma Cycling Logistics is proud to announce they’re now delivering bikes for Independent Bike Dealers (IDB) across the country. Retailers who offer online sales can employ Kitzuma to deliver fully built, ready-to-ride bikes directly from the...
April 27, 2021
Brooks Is Still Beating Nike in Women’s Performance Running — and the Gap Is Getting Wider
Matt Powell, senior sports industry adviser with The NPD Group Inc., reported that Brooks was the largest women’s performance running shoe brand for Q1 2021. He cited data from the NPD retail tracking service, revealing a Q1 sales increase of 88% for Brooks over its mark for the same period in...
April 27, 2021
Supersapiens Closes $13.5 Million in Early-Stage Funding
ATLANTA April 27, 2021 – Supersapiens announces a $13.5 million capital raise led by MICA Ventures AG. The new energy management ecosystem, powered by Abbott’s Libre Sense Glucose Sport Biosensor, has secured the largest investment in the sports continuous glucose monitoring (CGM) space, garnering investment from preeminent fitness and performance...
April 27, 2021
GiveSignup | RunSignup Spring Forward Seminar Caps a Year of Virtual Learning
(Moorestown, NJ)– GiveSignup | RunSignup capped off a year of extensive virtual education on April 22nd with the Spring Forward Seminar, a half-day session focused on creating agile, hybrid event plans for 2021. More than 600 event directors, timers, and nonprofits registered for the half-day event covering expectations for 2021,...
April 27, 2021
IMG And A360media’s US Weekly and Men’s Journal Announce Event Partnerships
LOS ANGELES (April 27, 2021) – IMG, a global leader in sports, events, media and fashion, and accelerate360’s media division a360media today announced new marketing partnerships for Formula DRIFT and Escape from Alcatraz Triathlon with Men’s Journal, and Stars on Ice with Us Weekly. The partnerships will result in exclusive...
April 27, 2021
F2C Nutrition Inks Multi-Year Nutrition Partnership with Gran Fondo Hincapie
F2C Nutrition Inc. is proud to be the official nutrition partner for the Gran Fondo Hincapie series. F2C Nutrition, known for its clean, athlete-focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, will be at all the events with nutritional and electrolyte beverages. “We are...
April 26, 2021
Cotopaxi Bolsters Team with Strategic New Hires
Salt Lake City, UT. (Apr. 26, 2021) – Outdoor brand and B Corp, Cotopaxi, announces four new additions to its team, focusing on strategic growth and brand development. To accommodate its sustainable expansion, Cotopaxi welcomes Cindy Grönberg Moldin as Vice President of Brand, Landon John as Director of Retail, Skylar...
April 26, 2021
Live Event Broadcast Coverage Returns To Facebook Watch In 2021, Kicking Off With The Intermountain Healthcare IRONMAN 70.3 North American Championship In St. George, Utah, Usa On Saturday, May 1
TAMPA, Fla. (April 26, 2021) – Following its Sports Emmy nomination for the coverage of the IRONMAN VR Pro Challenge on Facebook Watch, IRONMAN, announced today the return of live event coverage on Facebook Watch via the IRONMAN Now®Channel for the fourth straight year, featuring events from around the world in...
