BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
May 6, 2021
deboer wetsuits partners with Holly Lawrence, Ironman 70.3 World Champion
Stamford, CT, May 6, 2021. deboer wetsuits is thrilled to announce a partnership with Holly Lawrence. Lawrence is among the most dominant athletes racing Ironman 70.3 and middle distance triathlon. A winner of the 2016 Ironman 70.3 World Championship, and runner-up in 2019, Lawrence has a wealth of experience and...
May 5, 2021
Fitbit CEO James Park Shares His Health and Fitness Habits
At 44, tech heavyweight James Park took his body and his workout to the next level—10 minutes at a time. Men's Health
May 5, 2021
Decathlon Promotes Innovation and Sustainability for 2021 Camping, Hiking, Outdoor Gear Collections
SAN FRANCISCO (May 5, 2021) — Just in time for summer adventures, Decathlon, the world’s largest sporting goods retailer, delivers new gear lines featuring innovative, sustainable technology at wallet-friendly prices that set the brand apart from others in the outdoors space. The brand’s customer-oriented approach shines through in the new...
May 5, 2021
Adidas launches Reebok auction, China row may dent Asian interest
Adidas has launched the sale of its Reebok brand in an auction which risks being affected by a political row over possible forced labour in China's western Xinjiang region. Adidas bought the U.S. fitness label for $3.8 billion in 2006 to help compete with arch-rival Nike, but its sluggish performance led...
May 5, 2021
Oura Brings In $100M in Funding
Oura Health announced Tuesday that it has raised $100 million in Series C funding, bringing the company’s total funds to $148.3 million. The wearable fitness manufacturer produces the Oura Ring, a sleep and activity tracker you can slide on your finger. More than 500,000 have been sold. Front Office News
May 5, 2021
Saucony Gives Tribute to Moms This Mother’s Day with Brand Film: ‘The Marathon That Never Ends’
WALTHAM, Mass.– May 5, 2021— Global performance running lifestyle brand Saucony has announced today the launch of a new film in honor of Mother’s Day, which helps to raise awareness of the disproportionate burnout of mothers, an issue that has intensified since the start of the COVID-19 pandemic. In its...
May 4, 2021
ClassPass, Fitness Tech Firm MindBody Eye Merger, IPO
ClassPass and Mindbody, which provide technology to fitness companies worldwide, have been discussing a merger, Bloomberg reported, citing unnamed sources. ClassPass, works as a subscription-based business, allowing users to book workouts at fitness studios and other locations. In January 2020, ClassPass said its valuation was above $1 billion since it had gotten $285...
May 4, 2021
Under Armour Rallies in Q1
The company’s Q1 2021 earnings show a major bounce back from this time last year. Sales rose 35% year-over-year, bringing revenue to $1.26 billion. Online sales led the charge with 69% growth, and the company had an overall profit of $77.8 million. Front Office Sports
May 4, 2021
BikeFlights Provides Best On-Time Delivery of Shipments
PORTLAND, OR (May 4, 2021) - During the peak shipping periods of what may have been the most challenging shipping year to date, BikeFlights.com, a bicycle shipping service and bike box supplier, reported the best on-time delivery performance for its bikes, wheels and gear shipments. “Like most companies, we’ve had...
May 4, 2021
Zoomo raises $12 million to bolster ‘e-bikes for businesses’ model
The newest round of funding follows an $11 million Series A raise announced in August 2020, led by the CEFC. Cumulatively, Zoomo has raised $26 million in the past 24 months. Zoomo will use the funds to invest in the development and production of the brand’s next-generation vehicle offerings as well...