BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 6, 2021
Pedego’s $121 million progress is a classic e-Bike biz story
Pedego has this week revaeled that in the past 12 months the business has turned $121 million in retail sales, illustrating that a shift in the demographics buying is accelerating the pace of e-Bike adoption. Cycling Industry News
August 6, 2021
Iconic La Ruta Mountain Bike Race Expands Beyond Costa Rica to Europe
TENERIFE, SPAIN (August 6, 2021) – Heading into its 28th season, organizers of the historic La Ruta® mountain bike stage race have announced the event’s expansion into Europe, marking the first new region in its targeted global growth. La Ruta is the first known multi-day mountain bike adventure race, which...
August 5, 2021
Levi Strauss & Co. to Acquire Activewear Brand Beyond Yoga
The acquisition will bring the athletic and lifestyle apparel brand Beyond Yoga brand to more consumers through direct-to-consumer expansion, including brick-and-mortar retail, gender and category growth, and further develop its wholesale footprint with premium partners. With this transaction, LS&Co. enters the activewear category. Businesswire
August 5, 2021
Adidas Revenue Up 51% in Q2
Adidas released second-quarter earnings Thursday, and sales are strong everywhere except China. Quarterly revenue was up 51% year-over-year to $6 billion. Net income hit $470 million, a sharp pivot from the net loss of $349 million during the same quarter last year. It expects sales to increase by up to...
August 5, 2021
USA Cycling Seeing Unprecedented Numbers in Participation and Support from Pro and Amateur Cyclists and Partner Brands
Aug 5, 2021 (COLORADO SPRINGS, CO) - Growth in the cycling industry is evident far and wide and USA Cycling is seeing those same unprecedented numbers in interest and participation. As the national governing body of cycling, the organization is pleased to report record participation in many National Championships events,...
August 5, 2021
TriBike Transport Announces Partnership With TOUGHMAN Triathlon
Asheville, North Carolina (August 5th, 2021) - TriBike Transport of Asheville, NC, the trusted, experienced, and service-driven bike transport company, is partnering with TOUGHMAN Triathlon for the USAT Long Course Championship September 25 - 26, 2021. TBT is committed to safe, efficient, and hassle-free transportation and logistics. They will be...
August 4, 2021
Former Nike Manager Sentenced to 31 Months in Prison on Embezzlement Charges
A federal judge on Tuesday sentenced a former Nike Inc. marketing manager to 31 months in prison and three years of supervised release on charges related to embezzlement. Errol Andam, who worked at Nike between 2001 and 2018, was also ordered to pay more than $1.6 million in restitution. FN
August 4, 2021
Hydrow In Talks to Go Public at $1 Billion Valuation
Hydrow, seller of connected fitness rowing machines, is in talks with Sandbridge X2 Corp. to go public via SPAC, which would reportedly value the company at more than $1 billion. Front office Sports
August 4, 2021
New Funding Enables Kitzuma Cycling Logistics to Continue Rapid Growth
Asheville, North Carolina (August 4, 2021) — Less than a year ago Kitzuma Cycling Logistics disrupted the bike industry with their ready-to-ride, door-to-door, bike-shipping service; now eight months in, with 15 major bike brands as clients, they’ve just successfully closed their first round of funding. They’ll use this fresh influx...
August 4, 2021
Bike Fit Box Launches First-Of-Its-Kind Service Bike Saddle Box
TALLAHASSEE, Fla. – Bike Fit Box, the creators of the first comprehensive, virtual at-home professional bike fitting experience, announced the launch of another groundbreaking service for cyclists: Bike Saddle Box. Bike Saddle Box is a first-of-its-kind saddle demo experience that allows cyclists to try out multiple saddles at home, on...