BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
September 10, 2021
FasCat Unveils New Website
BOULDER, CO — FasCat Coaching, known for their science-based approach to coaching and digital training plans, launched a new website this summer. The re-designed platform enhances the athlete experience, and leverages eCommerce technology to help athletes find the right plan for their goals, and checkout easier. In addition to the new...
September 9, 2021
Mountain Hardwear Appoints Troy Sicotte as President
Richmond, Calif. (September 9, 2021) - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, has appointed Troy Sicotte as the new President of the brand. A veteran of the outdoor industry, Sicotte served as the brand’s Vice President of Sales for the past three...
September 9, 2021
Title Nine’s Fourth Annual Pitchfest Outdoor Edition Announces 2021 Finalists
Emeryville, Calif. (Sept. 9, 2021) - Title Nine, the adventure and outdoor apparel retailer that encourages women to risk, lead and own, is proud to announce the nine incredible woman-owned brands chosen as finalists in its fourth annual Pitchfest Outdoor Edition. As finalists, these women rose to the top as...
September 9, 2021
Enduro Bearings Hires Cycling-Industry Veteran Rick Sutton to Head Up Marketing
Oakland, California (Sept 9th, 2021) — Enduro Bearings, innovators of a wide range of bearings, seals, components, and tools for the cycling industry, recently contracted longtime industry veteran Rick Sutton to help build and drive more awareness to the brand. Enduro has built a strong, loyal OEM clientele, including most...
September 9, 2021
Kitsbow Welcomes New Bike Shop to the Old Fort Ride House
OLD FORT, North Carolina (Sept. 9, 2021) — Kitsbow, maker of premium cycling clothing and accessories, will be bringing bike service and repair needs to Old Fort, North Carolina with the opening of the Old Fort Ride House Bike Shop, Powered by Schoenauer Service Course (SSC). Old Fort’s first bike...
September 9, 2021
Küat Kicks Off Exclusive Partnership with Miyaki Co
(Springfield, MO)– Küat Racks is proud to announce an exclusive partnership with Miyaki Corporation specializing in advanced coatings, including Genuine Kashima Coat. Kashima Coat is well known as the leader in smooth but super durable coatings. Kashima is used on the struts of Küat's new Piston™ Pro X hitch bike...
September 9, 2021
Warren Miller Entertainment to Debut 72nd Feature Film This Fall
Boulder, Colo. – September 9, 2021– Warren Miller Entertainment is excited to bring its audience back into theaters for the 72nd feature film, “Winter Starts Now.” The annual feature film and coinciding theater tour will kick-off in Orem, Utah on October 20. Making its way to over 150 cities across...
September 9, 2021
Cirrus Cycles, Inc. Announces Employee Promotions
BELLINGHAM, WA — September 9, 2021: Cirrus Cycles, Inc., makers of Kinekt Suspension Components, is pleased to announce new staffing changes and promotions within the company. This includes three internal promotions of Evan Wert to General Manager, Jeremy Facer to Purchasing Manager, and Kelsey Lampe to Warehouse/Production Manager of Cirrus...
September 9, 2021
Supersapiens Welcomes Seven-Time Grand Tour Winner Chris Froome as Newest Advisor and Investor
ATLANTA, 09 September 2021 —Supersapiens, the world’s imminent energy management system for performance athletes, powered by the Abbott Libre Sense Glucose Sport Biosensor, is delighted to announce that Chris Froome has joined the company as a technical advisor and investor. Froome will be featured in Supersapiens marketing as a premier...
September 8, 2021
Goldmeiers plead guilty to PPE hoarding and price gouging
Bike industry veterans and former owners of Ross Bicycles, Steven and Allen Goldmeier, agreed to pay $1 million in restitution to the State of Oklahoma for hoarding surgical masks and selling them at "exorbitant" prices to the state. BRAIN