BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
February 19, 2022
Top Event Management and Timing Companies in the United States come together to form Soteria
DENVER, CO; FITCHBURG, WI; MEMPHIS, TN; CHARLOTTE, NC; and SAN DIEGO, CA, February 19, 2022 /ENDURANCE SPORTSWIRE/ - HAL Sports, Race Day Events, Start 2 Finish and TimingHQ have come together to create Soteria, an event management support company and MyLaps timing technologies largest Bibtag Company in the western hemisphere. Soteria,...
February 18, 2022
Leaked email outlines Nike’s new return-to-office plan, which ‘happily’ coincides with the brand’s 50th anniversary
Most Nike workers will return to the company's US offices in time to celebrate the brand's 50th anniversary. The sportswear giant sent an email to employees Wednesday outlining the company's new "phased return" to its offices. A copy of the email was reviewed by Insider. Business Insider
February 18, 2022
The Gasparilla Distance Classic Association partners with MarathonFoto to capture athletes’ images at the 2022 Publix Gasparilla Distance Classic Weekend Races as their official race photography provider.
The Gasparilla Distance Classic Association has a full weekend of racing planned. Starting on Saturday, February 26th with a 15K and 5K. Then on Sunday, February 27th with a Half Marathon and 8K. When their races kick-off, Gasparilla will be partnered with MarathonFoto as their official race photographer. MarathonFoto will...
February 17, 2022
Former Portland Marathon president indicted for fraud, tax evasion
A federal grand jury in Portland charged the former president and event director of the Portland Marathon on Thursday for defrauding the charity, Acting U.S. Attorney Scott Erik Asphaug of the District of Oregon announced. The jury charged 80-year-old Lester V. Smith of Tomball, Texas with wire fraud and tax evasion....
February 17, 2022
Leading Compression Brand CEP Announce Partnership with Sales and Distribution Agency Fit Brands
/ENDURANCE SPORTSWIRE/ - Leading compression specialists CEP have built a reputable network of retailers across Europe, growing from their foundation in Germany. With views to now firmly establish the brand in the UK, CEP have joined forces with sales and distribution agency Fit Brands. As part of the new partnership, Fit...
February 17, 2022
BibRave Releases Influencer Insights Report
Portland, OR /ENDURANCE SPORTSWIRE/ - BibRave, the leading-edge endurance and fitness marketing agency, recently released an Influencer Insights Report to showcase what makes the best influencer and ambassador programs work. Drawing on anonymous polling data from endemic and emerging brand and event influencer programs, the report highlights key drivers of ROI...
February 16, 2022
EVENT INSIGHTS: Guide to Email Marketing for Events – Blueprint for Email Communications
With social media becoming the central point for everything from advertisements to infotainment, many people wonder if email marketing is still as effective. Contemporary methods are indeed worthwhile, but that should not make you overlook the effectiveness of traditional ones. In reality, you generate $42 for every $1 you spend on...
February 16, 2022
Kristen Wilcox joins MarathonFoto as Director of Client Relations
/ENDURANCE SPORTSWIRE/ - MarathonFoto, the world’s largest publisher of amateur endurance sports photos, announces that Kristen Wilcox will join the team as the Director of Client Relations. Wilcox will help ensure that client goals and objectives are met for each race that MarathonFoto covers. Kristen worked with MarathonFoto previously as...
February 16, 2022
Despite flat fitness sales, Garmin has record-setting revenue growth
Garmin Ltd. reported record revenue for the year and in the fourth quarter despite flat fitness sales that include cycling products. Revenue for the quarter increased 3% to $1.39 billion compared with $1.35 billion at the same time last year. For 2021, revenue was up 19% year-over-year, rising from $4.1...
February 16, 2022
Trek Bicycle Buys Wisconsin Off Road Series
Trek Bicycle has purchased the Wisconsin Off Road Series (WORS). With Don Edberg’s recent retirement, Trek has stepped in to manage the series and build growth. SGB Media
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