BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
January 25, 2022
MUST READ: Exploring Zwift’s Fitness Metaverse
A fitness company born out of gaming, Zwift is reimagining exercise, starting with indoor cycling. Having raised more than $600 million in funding, the billion-dollar company plans to launch its own smart bike and aspires to make virtual racing an Olympic sport as it continues to build an expansive virtual...
January 25, 2022
iFIT-Powered NordicTrack Commercial 1750 Treadmill Named “Best Treadmill” by The New York Times’ Wirecutter
(Logan, UT) - January 25, 2022 /ENDURANCE SPORTSWIRE/ - NordicTrack’s Commercial 1750 Treadmill with iFIT interactive fitness technology has been named “Best Treadmill” by The New York Times’ Wirecutter, a popular review site. The highly coveted “Best Treadmill” title was awarded following a rigorous testing and review process, including interviews...
January 25, 2022
PodiumRunner gone; now part of Outside Online
PodiumRunner, one of the media brands in the Outside portfolio, is becoming part of Outside Run, a new destination on Outside Online. While much of the content on Outside Run will remain free, premium articles, reviews, and training plans online will be available by joining Outside+. Outside
January 25, 2022
Is the bicycle retailer missing a trick on insurance sales?
When it comes to add on sales most commonly attached to new bikes leaving the show- room it’s generally lights, locks and mudguards that are most commonly listed on receipts. Much further down the list, according to CI.N’s house research on the subject, comes cycle insurance. In fact, our 2021...
January 25, 2022
Athletic Greens Raises $115M, Valued at Over $1B
Athletic Greens has raised $115 million in new funding that values the nutritional powder maker at more than $1 billion. Led by Alpha Wave Ventures, the funding round included new investor and e-commerce entrepreneur Mark Vadon and returning investors SC.Holdings and Bolt Ventures. Front Office Sports
January 25, 2022
ShowcasedThinkers360 launches new leaderboard on SportsTech to help sports industry influencers and journalists monetize their content and expertise
Dallas, Texas – January 25, 2022 – Thinkers360, the world’s premier B2B thought leader community and influencer marketplace, today announced a new leaderboard on SportsTech, adding to its HealthTech, Health & Wellness, and over 70 business, technology, and sustainability-related leaderboards. Sports and fitness industry thought leaders, authors, influencers, speakers, reporters...
January 25, 2022
Enduro Bearings Hires Longtime Cycling Industry Insider Kurt Stockton
Oakland, California (January 25, 2022) /ENDURANCE SPORTSWIRE/ - Enduro Bearings, a leading manufacturer of innovative cycling bearings and bearing-related components, is proud to announce the hiring of Kurt Stockton as the brand’s Ambassadors & Events Program Manager. Kurt will play a key role in the company’s ongoing efforts to raise awareness...
January 24, 2022
Consortium announces agreement to buy Accell Group
A private consortium headed by Kohlberg Kravis Roberts & Co. reached a conditional agreement to buy the Accell Group N.V. and take it off the stock market. The group, which includes Teslin Alpine Acquisition B.V., reached agreement on an all-cash offering for its shares for 1.56 billion euros ($1.76 billion)....
January 24, 2022
Professional Cyclist Stephen Hyde Announces Retirement
EASTHAMPTON, Mass. /ENDURANCE SPORTSWIRE/ - Steve Tilford Foundation Racing and USA Cycling athlete, Stephen Hyde, has announced his retirement on Monday, January 24th. Hyde began racing cyclocross in 2012, winning three U.S. National Titles and two Pan-American Continental Championships during his professional cycling career. “I have given a lot to...
January 24, 2022
Ellsworth Cycling, LLC completes landmark agreement to bring namesake founder, Tony Ellsworth, back to the company
San Diego, CA – January 24, 2022 /ENDURANCE SPORTSWIRE/ - Ellsworth Cycling, LLC (dba “Ellsworth Bikes”) a premium manufacturer of legendary mountain bikes for over 30 years, announced today that it has successfully completed a partnership agreement with Tony Ellsworth, bringing the Founder back as equal partner in the new company....
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