BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
September 13, 2022
Amynta Group Acquires iFIT Health & Fitness Extended Warranty Operations
AmyntaGroup, an insurance services provider, has acquired the extended warranty operations of iFIT Health & Fitness, Inc., operated through its wholly-owned subsidiary, Universal Technical Services (UTS). As part of the transaction, Amynta has entered into a long-term strategic partnership with iFIT to deliver a full-service platform of extended warranty protection...
September 13, 2022
Matt Moore Joins PeopleForBikes as General Counsel
BOULDER, COLO. (September 13, 2022) /ENDURANCE SPORTSWIRE/ – PeopleForBikes, a national bicycling advocacy organization and the U.S. bicycle industry’s trade association, is proud to announce the hiring of Matt Moore as general counsel. Based out of Minneapolis, Minnesota, Moore comes with nearly two decades of bike industry legal and advocacy experience....
September 12, 2022
InsideTracker Raises $15 Million Series B Round Led by PeakBridge
InsideTracker, which applies machine learning algorithms to wellness data and biomarkers, has raised a $15 million Series B round led by PeakBridge. Returning investor BASF Venture Capital GmbH joined the round, as did Cornucopian Capital and OurCrowd. Sporttechie
September 12, 2022
Tonal to Raise $100M at $1.9B Valuation
Home gym-maker Tonal is looking to raise $100 million in financing in a deal that would value the company at $1.9 billion, according to Bloomberg. The potential funding round for Tonal — backed by a star-studded group of investors including Serena Williams, LeBron James, Mike Tyson, Drew Brees, and others...
September 9, 2022
Oofos Receives Investment From Derek Carr
Las Vegas Raiders Quarterback, Derek Carr, has invested in the recovery footwear maker Oofos as part of a multi-year partnership that also sees Carr as a brand ambassador. SGB
September 9, 2022
Run Catalina Announces Lightfoot Coaching Training Programs for Run Catalina Athletes as the Official Coach of Run Catalina events
/ENDURANCE SPORTSWIRE/ - Run Catalina announced today the addition of Lightfoot Coaching training programs for its trail athletes. “Proper trail training is crucial for runners competing on any of our Run Catalina courses, which are filled with challenging peaks, elevation changes, and rewarding views of Catalina Island. We are offering...
September 9, 2022
rabbit Co-Founders Keep Dreaming at Cascade Express Marathon
/ENDURANCE SPORTSWIRE/ -Monica DeVreese and Jill Deering, co-founders of rabbit, the free-spirited, California running apparel brand, know what it means to dream. Their original dream? To create a running apparel brand that married style, function and fit. When they first concocted the idea years ago, they utilized their 30-plus years...
September 8, 2022
ShowcasedA Business as Secure as Your Bib: BibBoards Celebrates 5 Years
/ENDURANCE SPORTSWIRE/ - BibBoards is celebrating five years of serving endurance athletes, brands, and race coordinators. BibBoards has grown significantly in the last few years and has made a commitment to partnering with more brands, races, and organizations to get BibBoards into the hands and onto the shirts of more...
September 7, 2022
ShowcasedOutside Interactive® is acquired by Kinomap North AmericaTM
Paris/Boston, September 7th, 2022 /ENDURANCE SPORTSWIRE/ – Today it was announced that Outside Interactive®, a Boston-based developer of patented video simulation technology for cardio equipment and endurance events, has been acquired by Kinomap North AmericaTM. The US headquarters will remain in Hopkinton, Mass. as a basecamp for sales and marketing initiatives. “We...
September 6, 2022
Elevation Culture launches creative event services
/ENDURANCE SPORTSWIRE/ – Since 2015 Elevation Culture has designed and created for over 3,000 + trail/mountain sports events across the USA, in addition to working with some of the most influential outdoor industry brands. Founder and Designer of Elevation Culture Eric Chrisman pioneered the authentic finish line experience with the creation...