BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.February 24, 2023
E-bike conversion brand Boost secures six-figure investment
British e-bike conversion brand Boost has closed its latest funding round after securing a six-figure investment. Boost, founded by Cambridge engineer Nick Bailey, is an aftermarket conversion kit brand that works directly with retailers. Bikebiz

February 24, 2023
Meg Treat, APR, named Director of Operations and Communications for Dave McGillivray Finish Strong Foundation
MISSION VIEJO, Calif. /ENDURANCE SPORTSWIRE/ – Treat Public Relations has expanded its engagement with clients Dave McGillivray and the Dave McGillivray Finish Strong Foundation. The PR agency representing endurance sports events and public figures will also continue to support media relations initiatives for DMSE Sports alongside their in-house communications team. Owner...
February 23, 2023
Planet Fitness’ Q4 Tops Wall Street Targets
Planet Fitness, Inc. reported fourth-quarter profits more than doubled, beating expectations and forecasted an upbeat full-year outlook following strength in its December national sales, which helped to drive “record membership growth.” Excluding nonrecurring items, adjusted earnings per share increased to 53 cents, topping Wall Street’s consensus estimate of 47 cents....

February 23, 2023
BOA Nutrition Announces New Board Members and Retail Expansion adding to Brand’s Momentum
RALEIGH, N.C. (February 23, 2023) /ENDURANCE SPORTSWIRE/ – North Carolina-based sports supplement company BOA Nutrition continues to race forward with the announcement that its innovative oral aerosol products will soon be available in brick-and-mortar retail locations in addition to existing e-commerce channels. Since launching in 2021, BOA products have been sold...
February 23, 2023
Outside Interactive, Inc Partners with NatureQuant to Motivate People to Increase Time Outdoors for Better Health
Boulder, Co. (February 23, 2023) /ENDURANCE SPORTSWIRE/ – Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events, and experiences, today announced an exclusive consumer partnership with NatureQuant, a cutting-edge technology company that specializes in creating personalized outdoor experiences within its NatureDose™ app. NatureDose™ is a nature prescription...
February 22, 2023
Wiley X Strengthens Senior Leadership Team to Align with a Promising New Direction
FRISCO, Tex. — February 22, 2023 /ENDURANCE SPORTSWIRE/ – Premium protective eyewear brand Wiley X today announced changes to its senior leadership structure that will help the company reach its full potential in the eyewear market. Co-Owners and brothers Myles Jr. and Dan Freeman maintain senior leadership positions, with Dan Freeman now...

February 22, 2023
BikeExchange Partners with Blaupunkt E-Bikes for DTC, Retail Sales
Asheville, North Carolina (February 22, 2023) /ENDURANCE SPORTSWIRE/ – In an effort to simplify the buying process while also increasing their North American (NA) presence, renowned electronics brand Blaupunkt has signed an exclusive agreement with BikeExchange, the world’s biggest online marketplace for bikes and bike products: BEX is now the sole direct-to-consumer...

February 22, 2023
rnnr Partners with Press Forward for PR and Communications Initiatives
REDLANDS, Calif. (February 22, 2023) /ENDURANCE SPORTSWIRE/ – rnnr and Press Forward PR are thrilled to announce that they’re partnering to help bring the brand’s hats, apparel, and accessories to runners across the country. rnnr was founded in 2019 by Kate and Justin Arsenault as a brand committed to creating products...

February 22, 2023
Independent Running Apparel Brands Janji and Oiselle Announce Merger
February 22, 2023 /ENDURANCE SPORTSWIRE/ - Janji, a Boston-based running apparel brand on a mission to expand access to safe drinking water worldwide, and Oiselle, a Seattle-based by and for women athletic apparel company, announced that they will enter a collaborative partnership through a merger, facilitated by Digsbury Ventures. The...
February 22, 2023
Nix Biosensors app available now in the Garmin Connect IQ store
BOSTON, MASS. /ENDURANCE SPORTSWIRE/ - Nix, the biosensor company delivering health and wellness data to consumers, today announced its new app is available now in the Garmin Connect IQ™ store for select Garmin smartwatches and cycling computers. Nix’s Hydration Biosensor, the first-ever device to analyze sweat and provide endurance athletes...