BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
November 5, 2024
Project:Moonshot
/ENDURANCE SPORTSWIRE/ - CUORE of Switzerland and VORTEQ Sports Limited are thrilled to unveil their collaboration on Project:Moonshot, a pioneering partnership dedicated to developing the world’s fastest and most efficient triathlon speed suits. By merging F1-level aerodynamics, advanced textile technology, and superior fabrication, this collaboration is set to revolutionize performance...
November 4, 2024
The Pro’s Closet returns under new ownership
The Pro’s Closet (TPC) is set to return under new ownership with Elshair Companies having acquired the TPC brand and its intellectual property. Elshair Companies is a private investment firm with more than 20 years of e-commerce expertise in founding, acquiring... BikeBiz
November 4, 2024
Peloton targets millennial men with first part of multiphase campaign
Peloton on Nov. 1 announced the launch of a new multi-phase campaign — its first from agency Special London — entitled “Find your push. Find your power,” Marketing Drive
November 2, 2024
BibBoards Introduces Exclusive $0.01 Bib Program for Race Organizers, Complete with Sponsorship Opportunities
San Ramon, CA /ENDURANCE SPORTSWIRE/ - BibBoards, the pioneer in pinless bib fasteners, is thrilled to announce a game-changing offer for event organizers: event bibs for only $0.01 each with the purchase of any custom bulk bibSNAPS order. This new initiative not only helps organizers save on essential race materials...
November 2, 2024
Yamaha ending US e-bike sales
CYPRESS, Calif. (BRAIN) — Yamaha will stop wholesaling e-bikes in the U.S. market at the end of the year, the company told BRAIN on Friday. The company’s U.S. manager emphasized that Yamaha will continue to support retailers and end users with warranty service and parts “for years to come.” Bicycle...
November 1, 2024
Ōura Acquires Sparta Science
Ōura, the parent company of the Oura Ring fitness wearable, has acquired Sparta Science, a performance analytics company. Sparta’s Trinsic software translates movement data into health insights, including strength, injury risk, and recovery status. By integrating the technology, Oura expects the insights will add a further level of support for...
November 1, 2024
Ascension Seton Austin Marathon Teams Up with HotelPlanner for 2025
Austin, TX – /ENDURANCE SPORTSWIRE/ – The 2025 Ascension Seton Austin Marathon, Half Marathon, & 5K® is proud to announce a partnership with HotelPlanner, a leading travel technology company, which will provide online hotel bookings and accommodations for the Event Weekend of February 14-16, 2025. This partnership will provide participants, spectators,...
October 31, 2024
Peloton Earnings Beat Expectations As It Still Loses Subscribers
Peloton reported it has 6.2 million members, a 3% drop from the previous quarter. The connected fitness company reported revenue for fiscal first-quarter 2025 of $586 million Thursday, lower than the previous quarter ($643.6 million) and the year-ago period ($595.5 million). Front Office Sports
October 31, 2024
SMITH MFG Earns 2024 Women in Manufacturing Awards for Leadership and Excellence
PORTLAND, Oregon (October 31, 2024) /ENDURANCE SPORTSWIRE/ - SMITH – global market leader in snow goggles and helmets and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – is pleased to share two of its employees have earned the 2024 Women in Manufacturing Award from the Utah Manufacturers...
October 31, 2024
Moonshot and CTH Advisors Join Forces to Leverage National Security Tech to Protect Sports Executives, Athletes, Events and Organizations
WASHINGTON, DC October 31, 2024 /ENDURANCE SPORTSWIRE/— Moonshot, one of the fastest growing companies in the national security space, and CTH Advisors, an investment banking and advisory firm specializing in sports, media and entertainment, have announced a strategic partnership to combat the rising digital threats in the sports industry. Moonshot...
