BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
June 7, 2023
Speedland Launches Fourth Commission The GS:PGH
Portland, Oregon, June 7, 2023 /ENDURANCE SPORTSWIRE/ - Developed by industry experts Dave Dombrow and Kevin Fallon and tested by elite trail running athletes, Speedland unveils the GS:PGH, a highly cushioned, customizable shoe designed for maximum performance and comfort for trail running. The GS:PGH, like all its predecessors, is a...
June 6, 2023
Three To Enter Grandma’s Marathon Hall of Fame As Class Of 2023
(DULUTH, MINN.) /ENDURANCE SPORTSWIRE/ - Elisha Barno, Dan Dock, and Barb Korte will all be inducted into the Grandma’s Marathon Hall of Fame as the Class of 2023, it was announced today. The three-member class, being honored for making longstanding and meaningful contributions to the race and the community, will...
June 6, 2023
Gatorade opens R&D lab in New York, US
PepsiCo-owned drinks brand Gatorade has announced the opening of the Gatorade Sports Science Institute (GSSI) research and development lab in Valhalla, New York. The new laboratory is designed to provide opportunity for innovation and discovery, to support product development across all ‘Gatorade Portfolio’ brands, including Gatorade, Fast Twitch, Propel, Muscle...
June 6, 2023
Eric Engemann introduced as the new Sales Director for FRESHJUNKIE Racing
Baton Rouge, LA /ENDURANCE SPORTSWIRE/ - FRESHJUNKIE Racing (FJR), a leading sports event management company, is thrilled to announce the appointment of Eric Engemann as the Sales Director. With a diverse background in event management, leadership, and community engagement, Eric joins FJR full-time after successfully leading Franciscan High School as...
June 6, 2023
Enabled Tracking continues to support events with live tracking
June 6, 2023, Front Royal, Va. /ENDURANCE SPORTSWIRE/ - As June begins, Adventure Enablers' live tracking wing, Enabled Tracking, is excited to welcome new and returning customers who seek live event tracking services for their logistical needs, participant safety, online engagement, and sponsor exposure. Mark Harris, the owner of Enabled Tracking,...
June 6, 2023
TrainingPeaks to adopt new Custom Workout APIs for Apple Watch Workout app
Louisville, Colo., June 6th, 2023 /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes announced today a new integration between TrainingPeaks and Apple Watch. Using new APIs announced today at Apple’s Worldwide Developer Conference for watchOS 10, TrainingPeaks will create Custom Workouts that can be imported...
June 5, 2023
New Balance Invests $65 Million in Maine Factory Expansion
New Balance is expanding its athletic footwear manufacturing factory in Maine. The brand announced today that it has broken ground on the expansion efforts to its current Skowhegan, Maine factory. The expansion consists of a 120,000-sq.-ft., single-story addition that New Balance said will be completed by the end of 2024....
June 5, 2023
Bike Retailers Ride Inventory Glut As Demand Softens
As American consumers return to spending money on experiences post-pandemic, they’re not spending nearly as much at bike shops as they did during the COVID-19 outbreak. Thus bike retailers that struggled to keep inventory in stock during the peak demand of the lockdowns and restrictions of 2020-2022 now have too much...
June 5, 2023
European start-up GOFLUO raises €1M to accelerate North American growth with its stylish Bodyglowers
/ENDURANCE SPORTSWIRE/ – GOFLUO, the innovative Belgian fashion brand that fuses style and safety, was founded in 2018 by Julie Vets. The fashion designer and mother of three recognized the need for high-visibility clothing that looked as good as it was safe. With the growing popularity of (e-)bikes, steps and scooters,...
June 2, 2023
Alison Mariella Désir to Appear as Special Guest During 2023 Grandma’s Marathon Weekend
(DULUTH, MINN.) /ENDURANCE SPORTSWIRE/ - Nationally known author and activist Alison Mariella Désir will be a special guest during the 2023 Grandma’s Marathon weekend, making several public appearances throughout the race weekend. Désir is the founder of Harlem Run and author of Running While Black, a book that draws on...
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