BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
April 10, 2023
Hotlines Establishes US Distribution to Bring Curated Portfolio of Cycling Brands to Premium USA Bike Shops
(April 10, 2023 — Park City, UT) /ENDURANCE SPORTSWIRE/ - A fresh and exciting B2B distributor has officially launched to serve the US bike market, but it’s far from new. Established over 20 years ago in Southwest England, Hotlines made a name for itself as an industry-leading distributor of bicycles,...
April 8, 2023
Wahoo Fitness and The Wahooligan Tour Raise Over $200K for the Davis Phinney Foundation for Parkinson’s
LOUISVILLE, COLORADO /ENDURANCE SPORTSWIRE/ - The Davis Phinney Foundation garnered over $200K in a partnership with Wahoo Fitness and its indoor cycling event, The Wahooligan Tour, previously called the Tour of Sufferlandria. Over 1500 riders from 45 countries participated in the seven-day virtual tour from Sunday, March 12, through Saturday,...
April 8, 2023
Your Bike, Your Way
Minneapolis, MN/ENDURANCE SPORTSWIRE/ - Erik’s Bike Shop, Inc., the largest independent bicycle retailer in the U.S. is now an official online partner with Specialized Bicycles. Previously, Specialized Bicycles were only available to ship directly to riders through the Specialized consumer direct site. “Specialized has been ERIK’S number one brand partner...
April 6, 2023
Leadership change at Wattbike as Richard Baker steps down and Stephen Loftus takes the saddle
/ENDURANCE SPORTSWIRE/ After more than 10 years at Wattbike, Richard Baker has decided to step down as CEO. Stephen Loftus, most recently Chief Commercial Officer at Brompton, will take over from May 1 while Richard will stay involved with the brand as Special Advisor to the Board. Baker joined Wattbike...
April 6, 2023
Hipcamp, REI Co-op and GearJunkie launch outdoor summer camping #SaveASpot sweepstakes
April 3, 2023, Denver, Colo. /ENDURANCE SPORTSWIRE/ – Hipcamp, REI Co-op and GearJunkie today announced their #SaveASpot sweepstakes collaboration to kick off the camping season. The sweepstakes will award a grand prize of a fully outfitted trip to a top Hipcamp destination, and gear prizes for 25 additional winners (five chosen...
April 6, 2023
Nix Biosensors Expands Real-Time Hydration Monitoring Platform to Android Devices
BOSTON, MASS. — APRIL 6, 2023 /ENDURANCE SPORTSWIRE/ – Nix, the biosensor company delivering health and wellness data to consumers, completed their largest expansion yet with the release of the Nix app for the Android platform. Nix’s Hydration Biosensor, the first-ever device to analyze sweat and provide endurance athletes with personalized hydration...
April 5, 2023
BibRave to Oversee Paid Social Marketing for Corrigan Sports Enterprises
Honolulu, HI /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, is partnering with Corrigan Sports Enterprises to provide paid social media management for CSE’s impressive roster of events. BibRave will manage CSE’s paid social media marketing efforts, providing strategy, budget recommendations, content creation, and execution for their events....
April 4, 2023
After Hitting $1 Billion, Here’s How Hoka Plans to Surpass Its Next Sales Milestone
What a decade. As one of footwear’s newest billion-dollar brands, Hoka has skyrocketed under Deckers direction. It’s an impressive feat given that the performance running brand had sales of less than $3 million when the company acquired the brand in 2012. FN
April 4, 2023
Lessons From Race Directing in 2023
Now that we’ve gotten that out of the way — 2023 marks my fifteenth year producing running and triathlon races. I’ve transitioned out of producing events as either part of my day job or as my day job. For the last eight years, my wife and I have co-produced a...
April 4, 2023
PTO Renews 36-Country Broadcast Deal with beIN Sports
London, UK /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has renewed its deal with beIN SPORTS, as one of the main broadcasters of the 2023 PTO Tour. The deal will see them broadcast the PTO Tour on a non-exclusive basis in MENA, Asia and North America (US & Canada). The agreement...