BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
March 17, 2023
ShowcasedBelieve in the Run Announces New Website and Role, Phase Two of its Growth Strategy
Baltimore, MD (March 2023) /ENDURANCE SPORTSWIRE/ - Believe in the Run, a leading online publication focused on running shoe reviews and coverage of run culture, is thrilled to announce the launch of a brand-new website and the promotion of Robbe Reddinger to Senior Editor and lead for unpaid brand partnerships....
March 16, 2023
Purposeful eyewear for the outdoor-inspired: Colorado company reveals new brand identity and 8 new product lines
WHEAT RIDGE, Colo. (March 16, 2023) /ENDURANCE SPORTSWIRE/ - After one year in the making, Optic Nerve Eyewear reveals a new brand identity with a refreshed logo and tagline that aligns with the launch of eight new products to further elevate the brand’s sustainable offerings. Launched in 1981, this Colorado-based...
March 16, 2023
Start 2 Finish Acquires Fleet Feet Race Productions, Expands Event Services Reach
(Atlanta, GA; Charlotte, NC; Memphis, TN) /ENDURANCE SPORTSWIRE/ - Start 2 Finish Event Management, a leading active event management and timing company with offices in Atlanta, GA; Charlotte, NC; and Memphis, TN, announced today that it has acquired the Race Productions division of Fleet Feet St. Louis. Fleet Feet Race...
March 16, 2023
Introducing Ommyx, the First-of-Its-Kind AI Health Tracking App
Miami, FL (March 16, 2023) /ENDURANCE SPORTSWIRE/ - Ommyx is excited to announce the launch of its AI health tracking app, an innovative platform that syncs with your wearables, integrates your health data, and sends custom recommendations that align with your goals straight to your calendar. To founder David Mehlman,...
March 15, 2023
Wiley X Eyewear Looks to Accelerate Growth with Evolved Approach to Product Development
FRISCO, Tex. /ENDURANCE SPORTSWIRE/ - Wiley X, a leading manufacturer of premium protective eyewear, has announced changes to its product development approach by incorporating three main elements: a reinforced product development team, an emphasis on American design and production, and a focus on using sustainable materials. The brand has assembled...
March 15, 2023
Salt Life Announces Partnership with United Row
March 15, 2023– Columbus, GA /ENDURANCE SPORTSWIRE/ – Salt Life®, the performance and lifestyle brand for saltwater pursuits of all kinds, is excited to announce its sponsorship of United Row, a rowing team of two best friends attempting to break the world record and become the youngest and fastest pair to row...
March 15, 2023
Rocky Mountain acquires its German distributor BikeAction
Canadian MTB brand Rocky Mountain has announced the acquisition of German distributor BikeAction, after decades of partnership between the two companies. BikeAction has been the European distributor for Rocky Mountain since 1998, and Germany was one of the first markets for the bike brand when it began international expansion. Bikebiz
March 15, 2023
Athletic Brewing Company Expands Canadian Retail Presence
MILFORD, Conn. and SAN DIEGO (March 15, 2023) /ENDURANCE SPORTSWIRE/ – Athletic Brewing, America’s leading producer of non-alcoholic craft beer, is proud to announce an expansion of its Canadian retail presence. A growing number of key retail partners across Canada – including Sobeys, Safeway, Loblaws, and Real Canadian Superstore – are...
March 15, 2023
BibRave to Provide Comprehensive Digital Marketing for Adrenaline Special Events
Honolulu, HI /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, is partnering with Adrenaline Special Events, LLC (ASE) to provide comprehensive digital marketing across ASE’s impressive roster of endurance sports events including Bunny Rock, the Halloween Hustle, Stan’s Donut Run, and the Santa Hustle series. BibRave will develop...
March 15, 2023
Newport Rhode Races takes first step towards becoming a zero-waste event, partners with Epic Renewal
NEWPORT, R.I. /ENDURANCE SPORTSWIRE/ – The Newport Rhode Races Marathon, Half Marathon and 5K returns to the “city-by-the-sea” on Apr. 15. Organizers have announced a new sustainability initiative, partnering with zero-waste consultants and composting provider Epic Renewal to work towards becoming a zero waste event. “Rhode Races aims to be responsible...