BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
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June 28, 2023
Kitman Labs Announces Transcontinental Deal with Chicago Fire and FC Lugano
Menlo Park California and Chicago, Illinois (June 28, 2023)/ENDURANCE SPORTSWIRE/ – Kitman Labs, the global SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, announced a recent deal with the Chicago Fire of Major League Soccer (MLS) and FC Lugano of the Swiss Super...
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June 28, 2023
Thömus USA Taps SIMBOL Communications as North American PR Agency of Record
Santa Monica, California June, 2023 /ENDURANCE SPORTSWIRE/ – Backed by a brand heritage of design and technology – plus countless World-Cup-level results, such as Lars Forster's win at last weekend's Leogang XCO event – Thömus USA, the North American manufacturer and retailer of Thömus SA bicycles of Switzerland, has teamed up with SIMBOL...
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June 28, 2023
SMITH Announces New Ultrarunning Team & The Launch of The Vert Pivlock Performance Sunglass
PORTLAND, Oregon /ENDURANCE SPORTSWIRE/ - SMITH is excited to announce the growth of its performance running category with new innovative eyewear, the Vert PivLock™ sunglass, along with the addition of several industry-leading professional ultrarunners expanding the incredible team of athletes and ambassadors for the iconic active sports brand. Following the...
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June 27, 2023
80/20 Endurance Launches New Coaching Certification
Lehi, UT /ENDURANCE SPORTSWIRE/ - 80/20 Endurance, a leading provider of online training resources for endurance athletes, today announced the successful launch of its own coaching certification program. Since its January rollout, nearly 250 students have enrolled in the course almost 100 have already successfully completed the course requirements. Designed...
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June 27, 2023
Join the Ride: Bike Fest 2023 Brings Cycling, Community, and Celebration to Asheville, NC
Asheville, NC, June 27, 2023 /ENDURANCE SPORTSWIRE/ - Asheville on Bikes (AoB) is thrilled to announce the return of the much-anticipated 2nd annual Bike Fest, presented by Cane Creek Cycling Components. The event kicks off in Asheville on Friday, July 14, and runs through Saturday, July 15. The Gran Fondo Asheville...
June 23, 2023
Skechers U.S.A. Named To Fortune 500 List For First Time
Skechers U.S.A., Inc. made the Fortune 500 list for the first time following record annual sales of $7.4 billion in 2022. Skechers is one of only four brands in the apparel industry sector to make the list, debuting at number 488. SGB Media
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June 23, 2023
Kinane Events passes the baton to San Diego Running Co. with the sale of the O’Side Turkey Trot
OCEANSIDE, Calif. /ENDURANCE SPORTSWIRE/ – After nearly two decades of producing the most popular Thanksgiving Day running and walking event in San Diego County, Kinane Events has announced the sale of the O’Side Turkey Trot. San Diego Running Co. has purchased the event, a move that was made public during the...
June 22, 2023
Under Armour Confirms Corporate Layoffs in Cost-Control Efforts
Under Armour Inc. has confirmed reports that the company has laid off 50 corporate positions as part of cost-control efforts. Under Armour said in a media statement, “Under Armour made the difficult decision to eliminate approximately 50 corporate roles across several functions in the business. We made this decision to...
June 22, 2023
Lululemon fails to find buyer for failing Mirror fitness gadget
Popular athletic apparel company Lululemon can’t find a buyer for fitness product Mirror — despite slashing the value it paid for the device by nearly 90%, insiders told On The Money. Lululemon paid $500 million for the low-tech gadget during the height of the pandemic-induced exercise craze in 2020. However,...
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June 22, 2023
IRONMAN Enlists USADA to Provide Clean Sport Education for Athletes through Global Program
COLORADO SPRINGS, Colo. / TAMPA, Fla. (June 22, 2023)/ENDURANCE SPORTSWIRE/ – IRONMAN and the U.S. Anti-Doping Agency (USADA) are pleased to announce the launch of sport-specific education for IRONMAN® athletes to ensure that all professional and age group athletes around the globe receive world-class clean sport education. “IRONMAN wants all athletes...