BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
June 1, 2023
KOO Eyewear launches new LUCE Capsule Collection
(June 1, 2023) /ENDURANCE SPORTSWIRE/ - The premium Italian Eyewear brand, KOO Eyewear, announced the official launch of its capsule collection LUCE - a collection designed for cyclists looking to leave their mark on the roads. Inspired by the Italian word for light, the LUCE collection offers new additions to...
May 31, 2023
XTERRA Colombia joins 2024 XTERRA Americas Tour
/ENDURANCE SPORTSWIRE/ - XTERRA, the global leader in off-road triathlon, is pleased to announce the addition of XTERRA Colombia to the 2024 XTERRA Americas Tour. In partnership with XPORTIVA, a well-respected endurance events production company based in Bogota, the first-ever XTERRA weekend of events in Colombia will be held May...
May 31, 2023
Announcing Strong Girl Publishing: Moving Stories For Strong Girls, By Strong Girls
/ENDURANCE SPORTSWIRE/ – Strong Girl Publishing is creating books and content to inspire girls in sport, written by young women who’ve been there. The new micro-publishing company was founded by author and journalist Molly Hurford, who has been writing stories for young women athletes for years—including the popular Shred Girls series....
May 31, 2023
John Perry Joins Gnarly Nutrition as Head of Marketing
Salt Lake City, UT (May 31, 2023) /ENDURANCE SPORTSWIRE/ - Gnarly Nutrition is excited to announce the recent hire of John Perry as their new Head of Marketing. John brings more than two decades of strategic and creative marketing expertise for iconic brands. He has successfully built and led marketing...
May 31, 2023
Famed announcer Mike Reilly joins TriDot as “Chief Motivation Officer”
DALLAS, TX – May 31, 2023 /ENDURANCE SPORTSWIRE/ – Famed IRONMAN and endurance sports announcer, Mike Reilly, has joined TriDot, the leading triathlon training platform that uses advanced data analytics and artificial intelligence to optimize training for athletes and coaches. As the official "Chief Motivation Officer" of TriDot, Reilly will inspire and...
May 30, 2023
Fitscope Partners with BODYCRAFT to Deliver Virtual Fitness Classes to Gyms for Commercial Use
Los Angeles (May 30, 2023) /ENDURANCE SPORTSWIRE/ - Fitscope, a leader in the production of studio classes for connected fitness equipment, announced today that they have entered a Commercial Subscription partnership with BODYCRAFT to offer Fitscope's popular app providing on-demand workouts for BODYCRAFT's cardio equipment. “We are thrilled to join...
May 30, 2023
Mississippi Gulf Coast Marathon and Louisiana Marathon Voted as Best Marathons in Their States named by RaceRaves
Biloxi, MS | Baton Rouge, LA /ENDURANCE SPORTSWIRE/ - The running community has spoken, and the Mississippi Gulf Coast Marathon and the Louisiana Marathon have emerged as the top marathons in their respective states. RaceRaves, the leading online race finder and reviews community for runners and endurance athletes, has unveiled...
May 30, 2023
Nike launches ‘first’ hydrogen-powered inland container ship
Global clothing brand Nike has launched the ‘first’ hydrogen-powered inland container ship in Rotterdam, the Netherlands. Developed by Future Proof Shipping (FPS), the retrofitted 110m x 11.45m containership, dubbed H2 Barge 1, has been chartered by BCTN Network on Inland Terminals for Nike EMEA. Now fitted with hydrogen fuel cells,...
May 30, 2023
Fitness & Yoga Campus, Camp Los Angeles, Warms Up for Summer Expansion in West L.A.
LOS ANGELES, Calif. (May, 2023)/ENDURANCE SPORTSWIRE/ – Camp Los Angeles – a one-of-a-kind, multi-disciplinary fitness and yoga destination in Santa Monica – is bringing back the summer camp feeling with the highly-anticipated expansion of its state-of-the-art facility. During its grand opening weekend kicking off at the preview party on Thursday, June 8,...
May 26, 2023
Hoka Added $521 Million In New Revenue In Fiscal 2023; DTC Remains Focus
Global Hoka brand revenue for fiscal year 2023 increased 58.5 percent, or $521 million, versus the prior fiscal year to $1.41 billion, the fourth consecutive year Hoka has delivered revenue growth above 50 percent. Let that sink in; $521 million in additional annual revenue—for a running brand. Hoka brand net...
