BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
September 21, 2023
BMW Dallas Marathon Festival Partners With Shell Energy On Special Relay Events
DALLAS (Sept. 21, 2023) /ENDURANCE SPORTSWIRE/ - The BMW Dallas Marathon Festival is proud to announce that Shell Energy*, will serve as the title partner of the relays at this year’s event on Dec. 10. The Shell Energy Relays are designed to promote team building and cater to those wishing...
September 20, 2023
Spartan Race Announces Acquisition of OCRWC
Boston, 9/20/2023 /ENDURANCE SPORTSWIRE/ – Spartan Race (www.Spartan.com), the world's foremost obstacle course racing (OCR) organization, announced today the acquisition of the Obstacle Course Racing World Championships (OCRWC) (www.OCRWorldChampionships.com). The strategic move comes just ahead of the much-anticipated October event scheduled to take place in Mammoth Lakes, California at Mammoth Mountain. "OCRWC...
September 20, 2023
Running on Social Media
There are many reasons to be grateful for social media as a runner. The first is — as I described above — the consolidation of community. I have no doubt that the access to one another that social media facilitates has grown the sport. It permits us to build friendships,...
September 20, 2023
Apparel 50 2023
Nike retains its position as the world's most valuable apparel brand with a brand value of USD 31.3 billion, despite a 6% decrease, according to Brand Finance's 2023 report. Brand Directory
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September 20, 2023
BibRave Drives Growth with Key Promotion and New Hires
/ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, recently announced a key promotion and the addition of two new strategic hires within the organization. These personnel moves bolster the company’s standing within and ability to serve the endurance and fitness markets, while also branching out to support other verticals....
September 19, 2023
Samsung and the University of Michigan team up on smartwatch technology for runners
ESSI announced a research partnership with Samsung Electronics on smartwatch technology. Together, the two companies are looking to help runners manage their health and physical activity, and to provide them with more reliable and accurate data. The eight-month long study, in which participant enrollment and data collection have already begun, is being overseen by...
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September 19, 2023
Lauf Cycles and BaseCamp Endurance Coaching Announce Partnership
Carlisle, Pennsylvania – September 19, 2023 /ENDURANCE SPORTSWIRE/ - Lauf Cycles, the leading manufacturer of suspension optimized carbon fiber bicycles, and BaseCamp Endurance Coaching, the premier provider of online cycling training, today announced a new partnership. The partnership will give Lauf Cycles customers access to Basecamp’s comprehensive training programs, while...
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September 19, 2023
Run Medford Partners with Kinomap to Expand Event Fundraising Reach
(Sept. 19, 2023) /ENDURANCE SPORTSWIRE/ - In an exciting addition to its second iteration, Run Medford is partnering with Kinomap for Races to film the Saturday, Sept. 23 five miler and bring the event to runners on treadmills or other cardio devices anywhere in the world. Not only will this...
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September 19, 2023
Kane Footwear Welcomes Crossfit Athlete Kari Pearce to Team
Westport, CT (September 19, 2023) /ENDURANCE SPORTSWIRE/ - Kane Footwear is proud to announce their partnership with Crossfit athlete Kari Pearce. The six-time CrossFit Games athlete was a perfect fit for Kane’s team: her experience in gymnastics and competitive fitness have taught her the importance of recovery and taking care...
September 18, 2023
Rad Power Bikes Hopes To Lead E-Bike Safety
Less than a week after a court trial date was announced against Rad Power Bikes, the company says future bikes will be Underwriters Laboratory Standards and Engagement certified. Bike advocates and consumer protection agencies have called on e-bike manufacturers to meet UL or other widely accepted safety standards to address...