BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

March 21, 2025
RunSignup Launches AI-Powered Beta Chatbot to Enhance Customer Support
Moorestown, NJ. (March 21, 2025) /ENDURANCE SPORTSWIRE/ – RunSignup, the leading technology provider for endurance events in the United States, is embracing the power of artificial intelligence to enhance customer support. In a major step forward, RunSignup has launched its first AI Chatbot, "Ron Synup," currently in Beta testing. This...

March 21, 2025
Electrolit Expands Premium Hydration Offering with Multipacks in Fan-Favorite Flavors
Houston, TX (March 21, 2025) /ENDURANCE SPORTSWIRE/ – Electrolit, the preferred, premium hydration beverage, is unveiling the launch of its new multipacks in fan-favorite flavors. Shoppers can now find 15-packs of Strawberry Kiwi, Grape, and Blue Raspberry at Sam’s Club and Costco, while the refreshing Fruit Punch six-pack joins Grape,...

March 20, 2025
Outride Celebrates 10 Years of Impact: More Than $10 Million Distributed in Support of Youth Cycling Programs and Research
Morgan Hill, CA (March 20, 2025) /ENDURANCE SPORTSWIRE/ – Outride, a non-profit dedicated to empowering individuals through the social, emotional, and cognitive benefits of cycling, today released their 2024 Impact Report. Since 2014, Outride has distributed more than $10 million dollars in support through school programs, community grants and research...

March 20, 2025
Tough Mudder Teams Up with Dr. Squatch in a Sudsy 2025 Partnership
Boston, MA (March 20, 2025) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces a new partnership with Dr. Squatch, the all-natural men's soap company, to become the Official Body Soap of Tough Mudder U.S. for the 2025 season. This collaboration is set to add an extra layer...

March 20, 2025
SCOTT USA Announces Multichannel Sales Strategy With Expanded Retail Partnerships And Consumer Sales Option
Ogden, Utah (March 20, 2025) /ENDURANCE SPORTSWIRE/ - SCOTT USA is rolling out a multichannel sales strategy in the coming weeks, introducing new initiatives to expand access to its bikes and gear while reinforcing its support for its dealer network. As part of this strategy, SCOTT USA is expanding the...

March 20, 2025
Ashworth Awards Celebrates 60 Years of Excellence in the Medals and Awards Industry
North Attleboro, Massachusetts (March 20, 2025) /ENDURANCE SPORTSWIRE/ – Ashworth Awards, a leading supplier of medals and awards across North and South America, is proud to announce its 60th anniversary throughout 2025. Founded in 1965 by Douglas Ashworth in North Attleboro, Massachusetts, the company has grown from humble beginnings into...

March 20, 2025
RunSignup Race Registration Market Analysis and Surpasses 50% Market Share
MOORESTOWN, NJ (March 20, 2025) – RunSignup, the leading registration and technology provider for endurance events in the United States, has released its semi-annual U.S. Race Registration Market Analysis Report. This latest report examines the current state of the endurance industry, highlighting key trends, competitive shifts, and projections for the...
March 19, 2025
ThredUp’s 13th Resale Report Shows Online Resale Saw Accelerated Growth in 2024 and Is Expected to Reach $40 Billion by 2029
ThredUp, one of the largest online resale platforms for apparel, shoes, and accessories, today released the results of its 2025 Resale Report. Yahoo Finance
March 19, 2025
EXEC: The Footwear Brands Bringing the Heat in 2025
L.E.K. said the leading footwear brands are more consistent across genders than apparel brands, with around 24 brands showing up in its Top 10 for Women’s and Men’s footwear in their respective categories. SGB Media

March 19, 2025
KOROYD Selected by FOX as Trusted Partner for Next-Generation MTB Protection – Redefining Rider Safety and Comfort
MONTE CARLO, MONACO (March 19th, 2025) /ENDURANCE SPORTSWIRE/ - KOROYD, a global leader in advanced impact protection, is proud to announce it has been selected by FOX as their protection partner for the all-new Fox Enduro Pro Knee Guards. Together, the brands have set a new benchmark in rider protection...