July 11, 2024

Tour de France Behind The Scenes & Sports Tech!

The Tour de France is in full swing, and with it, a few days ago, the time trial stage. That’s always an interesting opportunity to check out which sports tech riders are using, such as bike computers, trainers, as well as things like laundry machines and fans (the swirling variety,...

July 11, 2024

New IRONMAN 70.3 Triathlon In The Loire Valley, France, Confirmed For The 2025 Season

- IRONMAN 70.3 Tours Métropole - Loire Valley will take place on 1 Jun 2025 with registration opening 24 July 2024 at ironman.com/im703-tours - Age-group qualifying slots for the 2025 VinFast IROMAN 70.3 World Championship in Marbella will be available Images can be downloaded: HERE TOURS, France / LONDON, UK...

July 11, 2024

Jönköping, Sweden, Confirmed As Host City For The 2025 IRONMAN 70.3 European Championship Triathlon

- The 2025 IRONMAN 70.3 Jönköping European Championship triathlon will take place on Sunday 6 July, 2025 - Registration will open on 24 July 2024 at ironman.com/im703-jonkoping Images are available: HERE JÖNKÖPING, Sweden / TAMPA, FL. (July 11, 2024) /ENDURANCE SPORTSWIRE/ – IRONMAN, along with the Jönköping Municipality and Destination...

July 11, 2024

Physical Activity Declines Globally Despite Fitness Trackers’ Popularity, New Research Shows

Fitness trackers have exploded in popularity, with sales skyrocketing from $14 billion in 2017 to over $36 billion in 2020. This surge suggests a growing interest in monitoring steps, calories burned, and overall activity levels. However, new research reveals a surprising truth: despite the rise of fitness trackers, physical activity...

July 11, 2024

On Launches the Prism Collection: A New Era of Race Day Excellence

/ENDURANCE SPORTSWIRE/ – Swiss sportswear brand On, renowned for its unique approach to performance footwear innovation, proudly announces the launch of the Prism Collection. Designed to inspire runners to dream bigger and achieve their fastest times, this distinctive limited-edition collection combines cutting-edge performance innovation with a unique and vibrant flare...

July 11, 2024

The Running Event Unveils the Best Running Stores of 2024

PORTLAND, Maine (July 11, 2024)/ENDURANCE SPORTSWIRE/ – The Running Event (TRE), the leading specialty retail conference and trade show in North America, proudly announces the 2024 winners of its 15th Annual Best Running Stores awards program. These outstanding retailers will be celebrated November 21 at the 2024 Industry Awards Dinner during...

July 11, 2024

80/20 Endurance Announces New Partnership with V.O2 and Legendary Coach Dr. Jack Daniels

Midway, Utah, 11th July 2024 /ENDURANCE SPORTSWIRE/ – 80/20 Endurance, the world’s largest provider of online endurance training plans, is thrilled to unveil an exciting new partnership with V.O2 and legendary coach Dr. Jack Daniels. This collaboration aims to revolutionize athletes' training experiences by combining personalized training methodologies with expert...

July 11, 2024

Triathletes Paula Findlay and Eric Lagerstrom sign to Tailwind Nutrition’s Athlete Roster

Durango, Colo. – July 11, 2024 /ENDURANCE SPORTSWIRE/ – Today on the popular triathlon podcast That Triathlon Life, hosts and professional triathletes Eric Lagerstrom and Paula Findlay announced that they signed a partnership with leading sports nutrition company Tailwind Nutrition. After recently incorporating Tailwind into their nutrition plans, they approached...

July 11, 2024

The White Line Announces Compelling New Episode of ‘Lives Worth Remembering’ Series Highlighting Michael Shipp’s Story

BOULDER, CO /ENDURANCE SPORTSWIRE/ – The White Line releases its next episode in its film series, ‘Lives Worth Remembering.’ This powerful episode sheds light on the profound injustice faced by the family of Michael Shipp from Norfolk, Virginia. Watch the episode here: https://youtu.be/TjZsvM78h8I On February 16, 2023, Michael Shipp's life was...

July 11, 2024

Running Industry Alliance (RIA) and Triathlon Industry Association (TIA) announce strategic merger and new Triathlon Industry Conference

/ENDURANCE SPORTSWIRE/ – Running Industry Alliance (RIA) and Triathlon Industry Association (TIA) are thrilled to announce a strategic collaboration effective immediately, which sees TIA merging into RIA. The goal of RIA x TIA is to foster synergy, industry connections and drive growth for both organisations, with running being a natural...