May 18, 2021

InsideTracker Leverages the Power of Garmin to Deliver First Personalized Performance System to Create Holistic Wellness Programs from Blood, DNA, Fitness Trackers

CAMBRIDGE, Mass.— May 18, 2021—  InsideTracker, the leading ultra-personalized performance system, today announced the availability of Garmin® integration, making the next generation of InsideTracker the first consumer platform of its kind to give a full, 360-degree view of wellness by enabling users to combine blood biometrics with DNA insights and...

May 18, 2021

Verizon New York City Triathlon Owned and Produced by Life Time Set for Sunday, July 11; One of First Athletic Events to Return to City

New York (May 18, 2021) – The Verizon New York City Triathlon, owned and produced by Life Time, will return to the Hudson and streets of Manhattan on Sunday, July 11. The event comes at a time when Life Time, the nation’s premier healthy lifestyle brand, is continuing to expand...

May 18, 2021

Endurance Sports Leader Spartan Develops Technical, High-Performance Trail Running Shoe with Craft Sportswear

BOSTON, Mass. – Following the release of its highly-anticipated, best-in-class obstacle course racing shoe, the Spartan RD Pro by Craft, the world’s leader in endurance sports and extreme wellness went back to the lab with its performance apparel and footwear partner to create a technical, high-performance trail running shoe, the...

May 18, 2021

2021 to be a Transformational Year for Athens to Savannah Ride

ATHENS, GA, May 18, 2021 — Sports Strategies announces the iconic Athens to Savannah Ride will return to Georgia this fall to offer participants the most ambitious ride yet. “The 2021 route will begin at Jittery Joe’s Coffee Roaster in Athens and take cyclists on a 3-day, 285-mile tour of...

May 18, 2021

RRCA Accepting 2021 Kids Run the Nation Grant Applications

ARLINGTON, Virginia (May 18, 2021) – The goal of the RRCA's Kids Run the Nation program is to help establish and support locally managed youth running programs in every ​school and community across the US. The Kids Run the Nation Fund is designed to annually assist schools, after-school programs, running clubs, and...

May 18, 2021

Thousand Collaborates with Next Generation of Cyclists to Launch Thousand Jr. Bike Helmet Collection

LOS ANGELES (May 18, 2021)-- Thousand, creators of classically-designed and innovative bicycle helmets, is proud to announce Thousand Jr., a line of kids’ bike helmets and accessories, featuring a kid-size of its popular Heritage adult helmet in four distinctive colorways, corresponding bicycle bells and a variety of sticker packs to...

May 18, 2021

The Running Event Partners with Running USA to Develop Race Director Education for 2021 Event

PORTLAND, Maine (May 18, 2021) – The Running Event (TRE), North America’s largest running specialty trade show, today announced a partnership with Running USA to develop and implement conference programming for race directors at the event taking place November 30 to December 2, 2021 in Austin, TX. “We’re thrilled to partner...

May 18, 2021

Team Evergreen Announces Yeti Cycles as a Presenting Sponsor of the Session Series, Beti Bike Bash, and The Hundo

EVERGREEN, CO - Team Evergreen proudly welcomes Yeti Cycles as a returning presenting sponsor to the Beti Bike Bash and a new presenting sponsor to the Session Series and The Hundo. Each of these iconic Colorado mountain bike events, promoted by Team Evergreen, incorporate their own unique philanthropic objectives. Yeti...

May 17, 2021

Airstream Adventures Northwest Partners with National Forest Foundation

Seattle, WA. (May 17,2021) - Airstream Adventures Northwest  (AANW), the nation’s largest exclusive Airstream dealer group, today announces their partnership with the National Forest Foundation (NFF), the congressionally-chartered nonprofit arm working to improve the health of the National Forest System. Through this partnership, AANW will sponsor the planting of 120,001...

May 17, 2021

European equity fund acquires a third of Selle Royal Group

Selle Royal S.p.A., — which produces and markets saddles and accessories under the Selle Royal, Fizik, Crank Brothers, Brooks and PedalEd brands — has received a major investment from the Wisequity V Fund. The fund has acquired a one-third share in the company. Bicycle Retailer