July 22, 2021

Janus Cycle Group — owner of Merlin and Dean — sold to former real estate executive

Titanium bike and component manufacturer Janus Cycle Group announced Thursday it sold all company assets to Phil Joseph, a former real estate executive. Joseph, an avid cyclist, purchased 100% ownership stake in the assets, which include Merlin Metalworks, Dean Titanium, Knight Composites, Ionic Bikes, and Rossin Bikes. BRAIN

July 22, 2021

UltrAspire Elite Sally McRae Wins Badwater 135 Ultramarathon

Badwater 135, known as the world’s toughest foot race, spans 135 miles from Death Valley to Mt. Whitney, California. You begin the race at Badwater Basin which marks the lowest elevation in North America at 280’ (85m) below sea level. The race finishes at Whitney Portal at 8,300’ (2530m), which...

July 22, 2021

Cali Condors Secure BRATTER PA as ISL Season Sponsor for Second Consecutive Year

MIAMI BEACH, Fla. (July 22, 2021) — The Cali Condors today announced attorney Joshua Bratter’s BRATTER PA has signed on for a second year as the team’s 2021 International Swimming League (ISL) season sponsor. Led by General Manager and four-time Olympic gold medalist, Jason Lezak, the Cali Condors are one of...

July 22, 2021

Alpha Win & Events.com Partner to Power Margaritaville Hollywood Beach Resort Half Marathon

LA JOLLA, CA, July 22, 2021— Events.com, a mobile-first event management and registration platform, today announced its partnership with Alpha Win, formerly known as HITS Endurance. Alpha Win has grown to include the 2021 Margaritaville Hollywood Beach Resort Half Marathon. Alpha Win currently uses Events.com as the official registration platform for...

July 22, 2021

Skechers Reveals Strong Q2 Earnings on Wholesale Boom

The company announced record quarterly sales of $1.66 billion, an increase of 127.3% year-over-year, and 31.7% over the second quarter of 2019. BW

July 22, 2021

Liv Launches New Breakaway Collection

NEWBURY PARK, Calif. (July 22, 2021) - Liv, the company dedicated to getting more women on bikes, today introduced its new Breakaway Collection for road cyclists. Featuring performance level gear including a jersey, bib short, socks and cap, the collection pairs with the new Liv Langma Advanced 1 Disc and...

July 22, 2021

Strava opening new office in Dublin

The leading social platform for athletes and the largest sports community in the world reports that it now has over 88 million athletes. The brand’s international expansion comes at a high-momentum moment for Strava as its global community continues to grow rapidly, adding 2 million athletes every month. In addition...

July 22, 2021

Pikes Peak APEX presented by RockShox Welcomes Springs Wealth Group as 2021 Supporting Sponsor and Co-Host of the APEX Awards and After Party

Colorado Springs, CO, July 22, 2021 – Sports Strategies announces a partnership between Springs Wealth Group and Pikes Peak APEX. Springs Wealth Group joins The APEX as a supporting sponsor for 2021 and will co-host the APEX Awards & After Party on Sunday, September 26, 2021, following the fourth and...

July 22, 2021

Lake Sonoma Race Series Partners with Personalized Coaching from Trails & Tarmac

In an exciting and unique partnership designed to elevate the performance of ultrarunners, the Lake Sonoma Race Series has teamed with Trails & Tarmac to provide athletes competing in the Northern California ultra races personalized coaching in the lead up to the inaugural 50-mile and 100-kilometer events slated for Sept...

July 22, 2021

Ultra-Trail Harricana du Canada™ and The North Face extend their partnership for three years

La Malbaie – The Ultra-Trail Harricana du Canada™ is proud to announce that The North Face Canada has confirmed its partnership as the presenter of the event for the next three years (2021-2022-2023). The company, which specializes in sports clothing and accessories, mainly oriented towards mountain activities and trail running,...