September 3, 2021

Stage Is Set for The World’s Best to Meet in Southwestern Utah as Pro Start Lists Unveiled For 2021 Intermountain Healthcare IRONMAN 70.3 World Championship Presented by Utah Sports Commission

ST. GEORGE, Utah / TAMPA, Fla. – Following a COVID-induced hiatus in 2020, more than 3,000 professional and age-group athletes from over 80 countries, regions, and territories will descend upon stunning Southwestern Utah on Saturday, Sept. 18 for the 2021 Intermountain Healthcare IRONMAN® 70.3® World Championship presented by the Utah...

September 3, 2021

Ashworth Awards and Baystate Marathon Release a Sneak Peak of their Finisher Medals

The Ashworth Awards Baystate Marathon released a video to show runner’s a sneak peak into what their finisher medal will look like.  Ashworth Awards has been the title sponsor of Baystate Marathon and Half since 2014, continuing this partnership through Covid-19’s virtual race, and returning back to in-person racing this...

September 3, 2021

Ultimate Direction Athlete Jon Albon Wins UTMB OCC Race

September 3, 2021 – Broomfield, CO – Ultimate Direction, inventor of the original hydration pack, congratulates brand athlete Jon Albon for his victory in the UTMB Mont-Blanc world summit of trail running. A multiple world champion in trail, sky running, and obstacle course racing, Albon crossed the OCC finish line...

September 2, 2021

Company WHOOP Acquires Velocity-Based Training System PUSH

Performance wearables company WHOOP announced that it acquired velocity-based training (VBT) system PUSH. The acquisition marks WHOOP’s entrance into the VBT market and comes just days after it received a valuation of $3.6 billion. BarBend

September 2, 2021

Apple Watch to Track New Biometrics

The latest Apple Watch is expected to add a slew of health and movement-tracking features as the tech giant prepares its next move in an ongoing fitness play, including blood pressure, wrist temperature and upgrades to its sleep tracking and irregular heartbeat monitoring features. FOS

September 2, 2021

COROS Sweeps the Podium at CCC

Irvine, CA, September 3, 2021 – COROS Wearables Inc., is excited to celebrate the accomplishments of all its users who competed in the various races in Chamonix this past week. Most notably, COROS is eager to recognize the podium sweep by its athletes – Thibaut Garrivier, Scotty Hawker, and Thibaut...

September 2, 2021

‘The Ride Bikes’ by Tony Ellsworth Taps SIMBOL Communications as PR AoR

Newport Beach, California (September 2, 2021) — For over 30 years Tony Ellsworth has been designing and crafting some of the most revered bikes in the industry, including world-renowned, full-suspension mountain bikes, Olympic track bikes and award-winning urban bikes, and with the recent launch of his latest brand, The Ride...

September 2, 2021

Western Spirit Cycling Posts Record Growth in 2021

 Moab, Utah - For the past 30 years, Western Spirit Cycling, the Moab-based premier outfitter offering guided mountain bike, gravel, and e-bike trips for beginners and experts, have hosted cyclists of all ages and backdrops on two-wheeled adventures across the Intermountain West. But never has the independently-owned and operated company,...

September 2, 2021

USA Cycling Names 2021 UCI Road World Championship Team

COLORADO SPRINGS, Colo. – USA Cycling announced today the athletes who will represent the United States at the 2021 UCI Road World Championships that will take place in the Flanders region of Belgium on September 19-26, 2021. The nine days of racing will start with the Elite Men’s Time Trial....

September 2, 2021

Covid Concerns Force USA Cycling to Adjust Format and Schedule of Inclusion Conference

Sept. 2, 2021 (COLORADO SPRINGS, CO) - USA Cycling had to make the difficult decision to reformat the highly anticipated Cycling Inclusion Conference. Originally slated for Friday, Sept. 10 and Saturday, Sept. 11, the organization made the decision based on the recent uptick in COVID cases. USA Cycling decided to...