News Topics
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October 5, 2021
‘Ran for Our Lives’: How the Deadliest Ultramarathon Claimed 21 Runners
In all, 21 of 172 runners who started the race would die as a sudden cold front from Mongolia drove temperatures to as low as 23 degrees Fahrenheit, with snow pellets and wind gusts strong enough to tear apart foil blankets. The scale of the tragedy has confounded the international...
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October 5, 2021
Nike Announces Vaccine Mandate For All U.S. Office-Based Employees
Nike will now require office-based U.S. employees to be vaccinated against COVID-19. In a statement to FN on Tuesday, Nike said it would require all U.S. office-based employees to get the vaccine in order to support “the effort to bring people safely back to their workplaces.” Nike said it aims...
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October 5, 2021
No, Running Doesn’t Wear Down Your Cartilage. It Strengthens Your Joints.
Numerous studies have shown that, contrary to what your sedentary friends may sometimes argue, running does not cause arthritis. New research shows, in fact, that running may actually help strengthen your joints against future wear and tear. Podium Runner
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October 5, 2021
Alta Cycling Group Implements Live Data Program to Offer Real-Time Local Dealer Inventory for Consumers
KENT, Wash., (October, 5, 2021) — Alta Cycling Group, the premiere cycling company whose brands include Diamondback, iZip, Redline and Haibike, is offering its authorized dealers a new way to keep consumers that are shopping their brand’s websites informed when a bike is available locally and direct consumers to that ...
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October 5, 2021
Purity Products Releases Muscle Accelerator to Enhance Muscle Strength and Size
Plainview, NY (October 5, 2021) - Purity Products®, the leading science-backed supplement brand recently announced a new addition to its product line, Purity’s Muscle Accelerator, that works to promote muscle strength, increase muscle size and support endurance. “We have been testing and formulating this unique, patented product for over two...
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October 5, 2021
World-Class Athletes Head to Inaugural Challenge Budva-Montenegro
Following last year’s cancellation due to COVID, CHALLENGEBUDVA-MONTENEGRO is ready to go this Sunday with a strong field of world-class athletes ready to compete against each other in spectacular Montenegro. From Nils Frommhold (DEU) and Magnus Ditlev (DEN) to Patrick Lange (DEU), recently the winner of DATEV CHALLENGEROTH, each has...
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October 5, 2021
Liv Unveils New Alight Disc Range
NEWBURY PARK, Calif. (Oct. 5, 2021) - Liv, the company dedicated to getting more women on bikes, today introduced its new Alight Disc range. Featuring the Alight DD Disc series and the Alight Disc series, the range incorporates Tensio, Liv’s proprietary visual technology that encompasses industrial and graphic design to...
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October 5, 2021
Panaracer and BUCK!T Announce Collaboration
OSAKA, JAPAN (October 5, 2021) — Panaracer Corporation of Osaka Japan and BUCK!T bags of Girona, Spain are collaborating on a handlebar and saddle bag produced using factory rejected Panaracer Gravelking tires. Both bags have lined interiors and are highly water resistant - reflecting the quality that the BUCK!T brand...
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October 5, 2021
Boston Sports Partners Teams Up with My Custom Sports Chair to Bring Branded, Officially-Licensed Adirondack Chairs to Endurance Events
BOSTON, MA – October 5, 2021 – Boston Sports Partners (BSP), a boutique sports marketing firm serving clients nationwide, today announced it has teamed up with My Custom Sports Chair to bring their custom, folding Adirondack chairs to endurance athletes for the first time. Now through their partnership with BSP,...
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October 4, 2021
FIFA, Orreco to Study Menstruation’s Impact on Women’s Soccer Player Performance
FIFA is launching a new study on the health and performance of female soccer players in partnership with Western Sydney University and Orreco, a company that analyzes athlete blood tests to recommend recovery and training programs. The study will examine phases of menstrual cycles among professional women’s soccer players through blood and urine...