News Topics
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January 5, 2022
Nike sues Lululemon over Mirror Home Gym, apps
Nike Inc on Wednesday filed a lawsuit accusing Lululemon Athletica Inc of patent infringement for making and selling the Mirror Home Gym and related mobile apps without authorization. In a complaint filed in U.S. District Court in Manhattan, Nike accused Lululemon of having “summarily” rejected its demand that it stop infringing...
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January 5, 2022
How ‘Muscle Memory’ May Help Us Get in Shape
Muscles develop a lasting molecular “memory” of past resistance exercises that helps them bounce back from long periods of inactivity. NY Times (paywall)
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January 5, 2022
‘Visegrad 4 eCUP’ – The cycling race series goes Virtual to bring the pro and community riders together
Prague, Czech Republic / January 5, 2022 /ENDURANCE SPORTSWIRE/ - The series will have a total of four races and, just like last year, the national championship of Czech Republic - ŠKODA eMČR - will take place beyond these. Anyone from the international cycling community is welcome to join in and ...
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January 5, 2022
Old Man Winter Rally offers support for those affected by Colorado’s recent Marshall Fire.
BOULDER, CO (January 5th, 2022) /ENDURANCE SPORTSWIRE/ - Adventure Fit Events will be offering support to the communities impacted by the devastating Marshall Fire by donating a portion of its registration proceeds for the upcoming Old Man Winter Rally on February 6th. They will also be donating on behalf of...
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January 5, 2022
USOPC Selects USABA to Oversee New Team USA Sport: Paralympic Blind Soccer
Colorado Springs, Colo. (January 5, 2022) /ENDURANCESPORTSWIRE/ - The United States Association of Blind Athletes (USABA) has received the highest level of certification from the United States Olympic & Paralympic Committee (USOPC) to become the national governing body for blind soccer, globally known as blind football, a sport in which...
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January 5, 2022
Rev Energy Gum to be Named the First Official Energy Gum for Spartan US Starting in 2022
Boston, Mass. (January 5, 2022)/ENDURANCE SPORTSWIRE/ - Starting in 2022, Rev Energy Gum launching in early 2022 is set to become the sugar free, portable, fast acting energy solution for the world’s leading endurance sport and wellness brand Spartan®. With a special formula that brings consumers the same amount of...
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January 4, 2022
Juice Plus+ Launch Perform – A Food Supplement Shake that Works as Hard As You Do
/ENDURANCE SPORTSWIRE/ - Leading health and wellness company Juice Plus+ are excited to announce the launch of the latest addition to their plant-based nutrition portfolio, Juice Plus+ Perform, a fruit-fusion flavoured food supplement shake designed to support multiple aspects of your fitness regime. Juice Plus+ Perform is an all-in-one protein performance...
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January 4, 2022
Nike and Adidas are Losing Momentum in China to These Native Footwear Brands
Consumers in China increasingly prefer their own homegrown brands as opposed to international brands like Nike and Adidas, according to a December report from The NPD Group, which analyzed the Chinese footwear market in Q3 of 2021. According to the data, six of the top ten footwear brands in China in Q3...
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January 4, 2022
PeopleForBikes Staff to Speak at Upcoming CES Tech Convention
BOULDER, COLO. (Jan. 4, 2022) /ENDURANCESPORTSWIRE/ - PeopleForBikes, a national bicycling advocacy nonprofit and the U.S. bicycle industry’s trade association, will have several staff members participating in panels and presentations at the upcoming CES trade show, taking place Jan. 5-8, 2022 in Winchester, Nevada. CES — the most influential tech...
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January 4, 2022
Fox and SRAM end costly chainring and axle legal feuds
Fox and SRAM have kicked off the New Year with the settling of long-running legal quarrels dating back as far as 2015 and relating to patent disputes. The high profile saga drew to a close with both parties registering documents in Colorado and Illinois last week, each dropping their claims and...
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