News Topics
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January 4, 2022
Mojo Vision Partners With Fitness Brands to Elevate Sports and Fitness Experience and Performance via Its Smart Contact Lens
SARATOGA, Calif. — Jan 4, 2022 /ENDURANCE SPORTSWIRE/ - Mojo Vision, the Invisible Computing Company, today announced strategic partnerships with leading sports and fitness brands to collaborate on next-generation user experiences that combine augmented reality, wearable technology and personal performance data. The companies will work together using Mojo's smart contact...
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January 3, 2022
HOKA® Reimagines The Run With The All-New Kawana
(GOLETA, Calif.), January 3, 2022 /ENDURANCE SPORTSWIRE/ - HOKA®, a division of Deckers Brands (NYSE: DECK), announces the launch of the all-new Kawana. A revolutionary new shoe for the start of a new year, the supremely versatile Kawana has been designed for runners and fitness enthusiasts seeking premium comfort in...
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January 3, 2022
Corrigan Sports Enterprises Events Expect Full Field & Accouterments in 2022
/ENDURANCE SPORTSWIRE/ - Corrigan Sports Enterprises (CSE) is excited to announce their races will make a full return to normalcy in 2022. Plans include fully stocked and volunteer led water stops using paper cups as well as many other aspects of CSE races you’ve come to love and expect. The Corrigan...
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January 3, 2022
Long-Distance Triathlon Phenom, Sam Long, Joins Zoot Sports Elite Roster
Carlsbad, CA /ENDURANCE SPORTSWIRE/ - Zoot Sports, the industry leader in triathlon apparel, is proud to welcome triathlete, Sam Long, to its lite roster of triathletes. Touted as the triathlete “leading the next generation of long-course Pros,” this multi-year deal will allow Long to train and race on the world...
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January 3, 2022
Liv Joins Team BikeExchange-Jayco as Technical Partner Through 2024
NEWBURY PARK, Calif. (Jan. 3, 2022) /ENDURANCE SPORTSWIRE/ - Liv, the company dedicated to getting more women on bikes, today announced its technical partnership with Team BikeExchange-Jayco (formerly GreenEDGE Cycling) through 2024. “We are proud to support Bike Exchange-Jayco and to have the women’s team racing on our new Langma...
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January 3, 2022
Rock Harbor Marketing Announces Acquisition of Endurance Town USA
Morro Bay, CA – (January 3, 2022) /ENDURANCE SPORTSWIRE/ - Rock Harbor Marketing (RHM), a full-service digital marketing company serving a diverse clientele, announced today the acquisition of Endurance Town USA (ETUSA) and creation of a niche endurance sports marketing division. The acquisition complements RHM's extensive experience in the endurance...
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December 31, 2021
Saucony President Anne Cavassa on How the Supply Chain Backlog Will Impact 2022 and Maintaining the Brand’s Momentum in the New Year
When parent company Wolverine World Wide Inc. revealed its first-quarter 2021 earnings in May, it stated sales at Saucony surged close to 60% for the three months ended April 3. And most recently, Saucony continued to prove it is a standout brand for Wolverine in Q3. For the three months ended Oct. 2, it...
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December 31, 2021
Lake Sonoma Race Series (LSRS) Aims for More Events, More Charity and More Elite Competition with New Race Directors in 2022
/ENDURANCE SPORTSWIRE/ - “Bringing in powerful women as race directors is not only the right thing to do, but Gina and Keira do things right!” — Skip Brand, LSRS founder The Lake Sonoma 50-miler & Marathon fields are locked with more elite professionals committing daily, but at 6 am on...
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December 31, 2021
How the Apple Watch could turn you into a serious cyclist in 2022
Apple gave its smartwatches some cool new cycling features in this year's WatchOS 8 update, and you don't have to buy an Apple Watch Series 7 to try them. The new features, which include automatic cycling detection, fall detection and better calorie tracking when you're riding an electric bike, could make it easier...
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December 31, 2021
The Air Force Marathon kick starts 2022 with registration opening on January 1
Registration for the 26th Annual Air Force Marathon opens at midnight on January 1 with special New Year’s Resolution savings of up to $20 if runners register by January 3. A New Year means new beginnings and a new you. The Air Force Marathon is the perfect opportunity to achieve...
