March 29, 2022

Want to Become a Professional Trail Runner? This New Program Might Be Your Chance

The program will provide two-year contracts with The North Face to 15-20 climbers, alpinists, skiers, snowboarders, and trail runners, providing expedition funding, apparel, equipment, education about the roles of a professional athlete (i.e. pitching expedition ideas for funding and engaging with one's community), and one-on-one mentorship with established athletes for...

March 29, 2022

Strava announces three-year partnership with Tour de France and Tour de France Femmes avec Zwift

The Tour de France and the Tour de France Femmes avec Zwift will ‘come to life’ inside the Strava app with a content hub dedicated to telling the story of the riders through their daily activity uploads and photos. Fans will be able to go inside Segments and relive the...

March 29, 2022

ASICS Experiment Reveals Just One Week of Physical Inactivity Has a Similar Impact as a Week of Broken Sleep on Our State of Mind

Today, the impact of physical inactivity on our mental state has been revealed for the first time in the Mind Racei – an ASICS experiment in which regular exercisers paused their normal fitness routines for one week. The impact on their state of mind was found to be similar to...

March 29, 2022

Parity welcomes Group 1001 as majority stakeholder, partner in promoting elite women athletes

NEW YORK (March 29, 2022) /ENDURANCE SPORTSWIRE/ - In a bold step to create lasting and meaningful change in women’s sports, Group 1001 will become a majority stakeholder in Parity, a startup created for both elite women athletes and their fans to combat gender pay inequities in professional sports. As...

March 29, 2022

Cannes rolled out the red carpet for GFNY

NEW YORK CITY, March 29, 2022/ENDURANCE SPORTSWIRE/ - GFNY Cannes was the first of six GFNYs in France in 2022. Racers tackled 111 km with 2013m of climbing from the glitzy coast of Cannes, through the curvy and hilly hinterland roads with two important climbs and back to the coast....

March 29, 2022

Wild Health Named the Official and Exclusive Healthcare Provider of Spartan Race U.S.

BOSTON, MASS. (March 29, 2022)/ENDURANCE SPORTSWIRE/ - Spartan, the world's leading endurance sports and extreme wellness brand, announced Wild Health will be the official and exclusive healthcare provider of Spartan Race U.S. through March 2023. “Wild Health’s unique data-driven approach makes everyday athletes feel like pros and we’re excited that...

March 29, 2022

Bike Club Strava Club opens up to every rider, everywhere

/ENDURANCE SPORTSWIRE/ - Bike Club has opened up their Strava Club for everyone to join, giving that platform’s global community access to Bike Club’s contests and more. “We made Bike Club to be inclusive and open to every cyclist, everywhere,” says cycling artist Rich Mitch. “Opening up our Bike Club...

March 29, 2022

Gnarly Nutrition joins as a partner for Women’s Epic Race, a new all-female trail race series

Salt Lake City, UT (March 29, 2022) /ENDURANCE SPORTSWIRE/ - Gnarly Nutrition is thrilled to announce its partnership with Women’s Epic Race, the first trail race in Utah created specifically for all levels of adventure-seeking women. Gnarly specializes in hydration and supplement solutions for athletes, and the brand’s dedication to...

March 29, 2022

InsideTracker x Apple Watch, Better Paired Together to Deliver Personalized Health Insights, Science-Backed Guidance for Human Optimization

CAMBRIDGE, Mass. /ENDURANCE SPORTSWIRE/ - March 29, 2022— InsideTracker, the leading truly personalized performance and nutrition system, today announced the availability of Apple Watch integration on its top-performing iOS personalized health app. By bringing together blood biometrics, DNA insights and Apple Watch data including workouts, daily activity, resting heart rate (RHR)...

March 28, 2022

Altra Launches Premium Road Racing Shoe

DENVER (March 28, 2022) /ENDURANCE SPORTSWIRE/ - Altra, a leading innovator in performance running, today announces its Vanish Carbon road racing shoe, highlighting a new speed category for the brand. Weighing in at just 6.2 ounces (W’s size 8.5) with a plush 33mm of stack height, the Vanish Carbon proves...