News Topics
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April 6, 2022
Anderson’s Maple Syrup Joins Grandma’s Marathon as Major Sponsor
(DULUTH, MINN.) /ENDURANCE SPORTSWIRE/ – Grandma’s Marathon – Duluth, Inc. today is announcing a sponsorship agreement with Anderson’s Maple Syrup that makes the Wisconsin-based company the event’s official racecourse energy supplier. PURE FUEL, a single-serving packet of maple syrup, will now be available to runners during both Grandma’s Marathon and...
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April 6, 2022
The Vermont Gran Fondo joins the Gran Fondo National Series
(Gettysburg, PA – April 6, 2022) /ENDURANCE SPORTSWIRE/ - Gran Fondo National Series (GFNS) is proud to announce the Vermont Gran Fondo as a series partner-event, which creates the opportunity for riders at Vermont Gran Fondo to earn Series points and qualify for the USA Cycling Gran Fondo National Championships....
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April 6, 2022
World’s highest bike race: GFNY Peru in the Andes this Sunday
New York City (April 6, 2022) /ENDURANCE SPORTSWIRE/ - As race season commences, GFNY Endurance Sports Series continues with the second GFNY Peru this Sunday, April 10. The host village of Cusco is an old Incan city located in the Peruvian Andes. The course crosses archaeological Incan ruins and landscapes,...
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April 6, 2022
iFIT Announces “Summit Push” 12-Hour Endurance Hiking Event to Celebrate National Trails Day at Snowbasin Resort in Utah
(LOGAN, Utah, April 6, 2022) /ENDURANCE SPORTSWIRE/ – iFIT, a global leader in connected fitness software, content, and equipment, today announced the iFIT Summit Push, a community-building endurance hiking experience for athletes of all levels to celebrate National Trails Day on Saturday, June 4. The iFIT Summit Push is a...
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April 6, 2022
The RunnerBox and RiderBox Help Athletes Spring into Action with their Latest Edition
/ENDURANCE SPORTSWIRE/ - The RunnerBox and RiderBox have released the newest of their subscription series, the Spring Edition. Shipping throughout April and May, the Spring Edition features gear and nutrition thoughtfully curated to help athletes make their spring training and racing as successful as possible. From race fuel to muscle...
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April 6, 2022
Record-Setting ALS Athlete Launches the 50for50 Challenge to Celebrate Completing 50 Marathons in 50 States
RALEIGH, N.C. /ENDURANCE SPORTSWIRE/ - As Andrea Lytle Peet draws closer to becoming the first person with ALS to complete 50 marathons and 50 states, the Team Drea Foundation is launching a unique customizable wellness challenge to raise funds for ALS research. The 50for50 Challenge, which begins on April 8,...
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April 5, 2022
Flexia Raises $4 Million In Funding Round
Flexia, the at-home Pilates start-up, announced a $4 million seed round led by ADvantage, an early-stage VC fund investing in tech companies involved in sports, fitness, health, and gaming. Other strategic investors in the round include Phoenix Capital Ventures, Techstars, and Calm Ventures. SGB Media
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April 5, 2022
Lululemon Taps Adidas, Nike Veterans for Key Footwear Roles as Brand’s New Shoe Biz Threatens Industry Giants
Lululemon announced the appointments of Simon Atkins to the role of SVP of footwear and Phil Dickinson to the role of SVP and global creative director. Atkins joins Lululemon after a 25-year stint at Adidas, where he most recently served as SVP and GM of global basketball and U.S. sports....
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April 5, 2022
Professional Triathletes Organisation Announce Partnership with Challenged Athletes Foundation at Los Angeles PTO Pro Am
4th April 2022, LONDON /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) today announced its partnership with the Challenged Athletes Foundation (CAF) at this year’s Herbalife24 Triathlon Los Angeles event on Sunday, May 15, 2022. The new PTO Pro Am Series features Challenged Athletes competing alongside PTO Professionals and celebrities...
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April 5, 2022
RaceRaves Crowns Flying Pig Paycor Half America’s Favorite Half Marathon
Los Angeles, CA (April 5, 2022)/ENDURANCE SPORTSWIRE/ – Squeal loud and proud Cincinnati, because your Flying Pig Paycor Half Marathon has captured the title of America’s Favorite Half Marathon for 2022 after bringing home the bacon in the fifth annual RaceRaves March Lunacy tournament. To give avid runners a tournament of...