May 9, 2022

BOA Technology Dials In New Marketing Campaign, Expanding Consumer Outreach

Denver, CO (May 9, 2022)/ENDURANCE SPORTSWIRE/ –BOA® Technology – makers of the BOA Fit System – dials in new global brand campaign, as it expands its marketing to speak more directly to consumers. The campaign focuses on pioneering athletes across the brand’s key segments – snowboarders, road cyclists, trail runners, downhill...

May 9, 2022

Registration is Now Open for the 9th Annual the Huey P Long Bridge Run

Elmwood, LA. /ENDURANCE SPORTSWIRE/ – Registration is now open for the 9th Annual Huey P Long Bridge Run scheduled for Saturday, October 15, 2022. Runners & walkers can sign up for the incredibly low price of only $25 during the promotional Launch from May 9-11. Previously held in the Spring, the...

May 8, 2022

25 Age-Group Athletes from Around The Globe Claim Ironman World Championship Division Titles at 2021 Intermountain Healthcare IRONMAN World Championship Presented by Utah Sports Commission

ST. GEORGE, Utah (May 8, 2022) /ENDURANCE SPORTSWIRE/ – While the world saw the amazing finishes of now five-time IRONMAN World Champion Daniela Ryf, and first time IRONMAN World Champion Kristian Blummenfelt, who added to his Olympic Gold Medal, there were 25 other IRONMAN World Champions crowned in the amateur divisions...

May 7, 2022

Striking Gold in Utah: Blummenfelt (NOR) and Ryf (CHE) Crowned World Champions at The 2021 Intermountain Healthcare IRONMAN World Championship Presented By Utah Sports Commission In St. George, Utah

ST. GEORGE, Utah (May 7, 2022) /ENDURANCE SPORTSWIRE/ – Following a two-year hiatus, the IRONMAN World Championship returned with the 2021 Intermountain Healthcare IRONMAN® World Championship presented by Utah Sports Commission. The 2021 edition of the event took place in St. George, Utah becoming the first location to host the event...

May 6, 2022

Adidas, Pummeled by China Lockdowns, Offers Weak Guidance

Adidas is the latest global retailer to report headwinds to its business due to lockdowns in China. The German athletic-wear brand on Friday reported that currency-adjusted sales in Q1 dropped by 3% to 5.3 billion euros ($5.58 billion). Net income dropped 38%, to 310 million euros ($327.8 million). Footwear News

May 6, 2022

Fox Factory adds 34.4% revenue in Q1, raw materials stocked up

Fox Factory has continued to add significant gains to its revenues, posting a Q1 growth of 34.4%, worth $378 million, versus $281.1 million in the same period last year. The results again represent record takings for the suspension giant, which recorded a 22.8% gross profit of $120.3 million despite a...

May 6, 2022

Skin Spews Telltale Gases for Health Trackers to Tap Into

Scientists are doing experiments to see whether sensors might be added to wearables to tell us even more about our health based on gases released by our skin. WebMD

May 6, 2022

Nike to Close Offices Again For a Week in August, Offer Summer Fridays, As It Brings Employees Back Into the Office

Nike is continuing its efforts to emphasize employee well-being as it starts the process of bringing employees back into the office. The sportswear giant will once again close all of its offices worldwide for a week in August to give its employees additional time off to recover and rest, according...

May 6, 2022

Under Armour Shares Plummet as It Reports Steep Net Loss

Under Armour reported a net loss of $60 million in the quarter, with an adjusted loss of $3 million. But revenue was up 3% year-over-year to $1.3 billion. Wholesale was up 4% to $829 million, driven primarily by increases in its distributor and off-price business. Direct-to-consumer business was up 1%,...

May 6, 2022

The Land of Endurance Daily Recap – Friday May 6, 2022

ST. GEORGE, Utah (May 6, 2022)/ENDURANCE SPORTSWIRE/ –Race week festivities concluded today with bike and gear check-in and final event build out before race day for the 2021 Intermountain Healthcare IRONMAN World Championship presented by Utah Sports Commission in St. George, Utah. After a much anticipated two-year-plus wait, the countdown is...