August 21, 2024

Peloton Integrates Kindle Books into Workout Experience

Peloton, which is scheduled to release its Q4 earnings this week, has partnered with Amazon so Pelotoners can immerse themselves in their Kindle books while working up a sweat. Members are able to access their Kindle library through the entertainment tab, allowing for a full-screen experience on the Peloton Bike,...

August 21, 2024

TAXA Outdoors Unveils New TAXA X Off-Road Models

Houston, Texas – August 21, 2024 /ENDURANCE SPORTSWIRE/ – TAXA Outdoors, the leading manufacturer of lightweight, minimalist mobile habitats for outdoor adventure, proudly announces TAXA X – next-generation off-road habitats designed to conquer the most rugged terrain. TAXA X trailers include Mantis X, Cricket X, TigerMoth X, and Woolly Bear X,...

August 21, 2024

Danny Pate Joins BaseCamp as Lead Coach

Carlisle, Pennsylvania, August 21, 2024/ENDURANCE SPORTSWIRE/ – BaseCamp, the premier cycling community dedicated to helping athletes achieve their highest potential, is thrilled to announce the addition of renowned cyclist Danny Pate as a lead coach. With a professional career spanning over fifteen years, Pate brings unparalleled experience and expertise to BaseCamp,...

August 21, 2024

Challenge Samarkand Returns with World-Class Triathletes

/ENDURANCE SPORTSWIRE/ – Norwegian athletes Gustav Iden and Kristian Blummenfelt lead the men's field lineup. Iden, winner of The Championship 2023 and Hawaii champion 2022, is on a comeback and recently won Challenge Turku. Blummenfelt, the 2022 middle-distance world champion, comes fresh from competing in the Olympic Games. They are...

August 21, 2024

Boulderthon Announces Cheribundi as 10K Title Sponsor

BOULDER, Colo. /ENDURANCE SPORTSWIRE/ – Boulderthon has announced Cheribundi, founded and headquartered in Boulder, as its new 10K title sponsor ahead of the 2024 event taking place Sept. 29. This partnership will elevate the Boulderthon 10K participant’s experience, and will also feature a free Cheribundi Pure Concentrate Pouch for all...

August 21, 2024

More Than 20,000 Runners Confirmed For Inaugural Diplo’s Run Club Events In San Francisco And Seattle

August 20, 2024 /ENDURANCE SPORTSWIRE/ - More than 20,000 runners are registered for the first two installments of Diplo’s Run Club, Diplo’s new event series of 5K runs followed by an outdoor daytime concert. Blending two integral parts of Diplo’s life—fitness and music—the inaugural runs, slated for September 8 in...

August 21, 2024

Introducing ADDRA Labs™: New Line of High Performance Sports Nutrition Products That Support Endurance Athletes

New York, NY 8/21/24 /ENDURANCE SPORTSWIRE/ - ADDRA Labs™, an innovative new sports nutrition brand, introduces their brand-new ADDRA High Performance Protein Bars. ADDRA Labs™ aims to address an underserved area of endurance sports nutrition: targeted protein consumption for muscle recovery, repair, and remodeling. ADDRA High Performance Protein Bars were...

August 21, 2024

Oiselle Becomes Inaugural Athletic Apparel Sponsor of Alexis Ohanian’s Athlos NYC

Seattle, Wash. (August 21, 2024) /ENDURANCE SPORTSWIRE/ – Innovative women’s running brand, Oiselle, today announced they are the inaugural athletic apparel sponsor for ATHLOS, the track invitational created by entrepreneur and investor Alexis Ohanian. Focused on centering and celebrating the female athlete, Athlos NYC will feature a historic investment in...

August 20, 2024

IRONMAN World Champion Michellie Jones Joins Roster of IRONMAN U Master Coaches

TAMPA, Fla. (August 20, 2024) /ENDURANCE SPORTSWIRE/ - IRONMAN, together with TriDot, has announced that IRONMAN Hall of Famer Michellie Jones, an Olympic medalist and the first Australian woman to win the IRONMAN World Championship, has joined the IRONMAN U team as a Master Coach. IRONMAN U Master Coaches serve...

August 20, 2024

Inflatable Bike Helmet Folds Like Origami: Check Out the Wild Ventete aH-1

As much as the cycling industry touts technological breakthroughs and the slimmest marginal gains in aerodynamics and weight, the most important piece of safety gear has remained largely unchanged in materials or construction since the mid-1970s. Cycling helmets have become much lighter, safer, more aerodynamic, ventilated, and comfortable, but the basic construction still involves...