December 16, 2022

Fitness Drinkware Company Ice Shaker Announces Sponsorship with National Pickleball Athlete, Ryan Sherry

[DALLAS, TX] /ENDURANCE SPORTSWIRE/ - Built for athletes by athletes, the revolutionary sports bottle company owned by former NFL athlete Chris Gronkowski, Ice Shaker, is pleased to announce its new partnership with pickleball’s star athlete, Ryan Sherry. Ranked as one of the top ten players in the nation, Sherry is...

December 16, 2022

BOA Nutrition Builds Momentum with Rapid Sports Energy Aerosol

RALEIGH, N.C. /ENDURANCE SPORTSWIRE/ - BOA Nutrition today announced the launch of BOA Ignite, an oral aerosol sports energy supplement, designed to elevate athletic performance. Created using BOA’s patented OraBlastTM technology to deliver atomized nutrients which are rapidly absorbed, Ignite provides caffeine, B vitamins and electrolytes, as well as fast-acting...

December 16, 2022

Supersapiens Heads to CES 2023

ATLANTA, 16 December 2022/ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s first glucose management system for athletes, powered by Abbott Libre Sense Glucose Sport Biosensor, is announcing that it will be showcased at CES 2023 Eureka Park (Las Vegas, USA) from January 5-8. Supersapiens, which is developing innovative technology and insights around glucose data...

December 16, 2022

Adventure Racing World Series Rankings – Swedish Armed Forces Team Return to #1 Spot

/ENDURANCE SPORTSWIRE/ – The latest update on the Adventure Racing World Series rankings has been published, with the addition of points won at the recent AR World Championship in Paraguay, and Regional championship races in Europe, Oceania and Africa. In total, points were added from 14 races around the world in...

December 15, 2022

Life Time Announces 2023 Life Time Grand Prix presented by Mazda Race Series Athletes

BOULDER, Colo., Dec. 15, 2022 /ENDURANCE SPORTSWIRE/ - Life Time (NYSE: LTH), owner and producer of more than 30 renowned athletic events across the nation and the nation’s premier healthy lifestyle brand and event producer, today announced the 70 athletes who have been selected to compete in the 2023 Life...

December 15, 2022

Onega Ulanova Joins Retail Design Institute Board of Directors Atlanta, GA

/ENDURANCE SPORTSWIRE/ - The Retail Design Institute (RDI) is pleased to announce that Onega Ulanova, co-founder of Tech to Market and LA New Product Development Team, has joined its board of directors, Atlanta Chapter. Onega Ulanova has a wealth of experience in product development, marketing, and retail. As a co-founder,...

December 15, 2022

Fitness app founded by best friends lands £1.9M, gets backing from British Olympic marathon runner

London-based personalised running coaching app Runna has raised £1.9 million in funding as it aims to become the top running coaching platform in the world. The investment round was led by Jon Coker, founding partner at Eka Ventures, whose has also led investments in brands such as Bloom & Wild, Interactive...

December 15, 2022

Cycling Innovation Accelerator: Unique support for start-ups and innovators

A team of seasoned industry experts is offering their combined knowledge, expertise, and guidance – launching Cycling Innovation Accelerator (C.I.A.) – offering unique support for start-ups and innovations in the bike world, accelerating the success of strong ideas. The C.I.A. is looking for fresh founders, start-ups, ingenious minds and small...

December 15, 2022

The world’s wildest ultra to launch in 2023

If you thought the Barkley Marathons was crazy, this new ultramarathon in Tanzania might change your mind. Launching in the summer of 2023, the Hadza 80K requires runners to only use their survival skills to sustain themselves. Canadian Running

December 15, 2022

Bicycle Colorado is acquiring the nonprofit Colorado Cycling

To connect with the thousands of riders who participate in competitive and noncompetitive bike events in Colorado, Bicycle Colorado will be acquiring the nonprofit Colorado Cycling (formerly known as the Bicycle Racing Association of Colorado). Beginning in January 2023, the Colorado Cycling brand will be retired, and its operations will...