December 14, 2022

BibBoards and Race Announcer Fitzness Partner Up

/ENDURANCE SPORTSWIRE/ - BibBoards has partnered with Fitz Koehler to provide customized BibSNAPS for the Noisy Nation, a group of Fitz's followers that are using fitness to add ten years to their life. Fitzness International works to provide fitness education to anyone looking to live a healthier life, especially those...

December 13, 2022

Olympic Gold Medalist Gwen Jorgensen Returning to the Sport of Triathlon

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - U.S. Olympic gold medalist Gwen Jorgensen today announced her plans to return to elite short-course triathlon competition. Jorgensen in 2016 won the United States’ first-ever Olympic gold medal in the sport of triathlon, and in 2017 transitioned to a professional running career following the...

December 13, 2022

The Run Show USA Partners with RaceRaves to Bring the Events Village to Boston

/ENDURANCE SPORTSWIRE/ - Building on its inaugural success in Chicago, The Run Show USA will once again partner with RaceRaves to feature the Events Village at The Run Show Boston at Hynes Convention Center Feb 4-5, 2023. The Events Village offers race directors a novel, cost-effective opportunity to promote their...

December 13, 2022

Adidas, Paris Hilton and More Celebrities Sued Over ‘Misleading’ Bored Ape NFT Promotions

Adidas and a slew of celebrities, including Paris Hilton, Stephen Curry and Serena Williams, have been named in a class action lawsuit over their promotion of digital currencies and NFTs from Yuga Labs, including its flagship NFT collection Bored Ape Yacht Club (BAYC). With regard to Adidas, the suit claims that...

December 13, 2022

Eight things we learned about sports sponsorship and marketing in 2022

SportsPro features editor Sam Carp reflects on some of the stories and trends that have shaped 2022. ...It’s also a time for reflecting on the year gone by. So, in keeping with that festive spirit, I thought I’d turn my last newsletter of 2022 into a list of things we’ve...

December 13, 2022

Marathon Tours & Travel to be Exclusive International Tour Operator for Comrades Marathon

(13th December, UK) /ENDURANCE SPORTSWIRE/ – Marathon Tours & Travel offers comprehensive travel packages for the very best running events around the world and the team is thrilled to become the exclusive international tour operator for the 96th Comrades Marathon, to be held on Sunday 11th June 2023. Recognised internationally as ‘The...

December 13, 2022

Gran Fondo National Series and Zigbone Farm Retreat Announce Cycling Retreat in Maryland

Gettysburg, PA – December 13, 2022 /ENDURANCE SPORTSWIRE/ – The SUAREZ Gran Fondo National Series and ZigBone Farm Retreat have partnered to offer a luxurious cycling retreat May 7-12, 2023. The one-of-a-kind Zigbone Farm Tour de Fondo will be led by 4-time Gran Fondo Maryland winner Cheryl Sornson and feature guided rides...

December 13, 2022

The XTERRA World Cup has Arrived!

December 13, 2022 /ENDURANCE SPORTSWIRE/ – In 2023, for the first-time in XTERRA off-road triathlon history, the most compelling World Tour events from the EMEA, Americas, and Asia-Pacific regions will unite to create a premier series of events that will award roughly $350,000 to XTERRA’s fastest professional athletes. The seven-stop, 12-race XTERRA...

December 12, 2022

Pinarello could be up for sale after banner years

The Italian bicycle maker Pinarello could be getting a new owner in 2023. L Catterton, the private equity firm who acquired the majority stake in 2016, are reportedly seeking offers for Pinarello after it almost doubled turnover since the acquisition. Cycling News

December 12, 2022

Life Time responds to Sea Otter petition, changes start times for women’s cross-country race

Life Time, the parent company of the Sea Otter Classic, has said they are changing the start format of the Fuego 40km cross-country mountain bike race in 2023. The changes come less than two weeks after Hayley Yoslov started a petition, Let Women Ride: Improve Gender Equality in The Sea Otter...