February 23, 2023

BOA Nutrition Announces New Board Members and Retail Expansion adding to Brand’s Momentum

RALEIGH, N.C. (February 23, 2023) /ENDURANCE SPORTSWIRE/ – North Carolina-based sports supplement company BOA Nutrition continues to race forward with the announcement that its innovative oral aerosol products will soon be available in brick-and-mortar retail locations in addition to existing e-commerce channels. Since launching in 2021, BOA products have been sold...

February 23, 2023

INFINIT Nutrition Announces 2023 Team INFINIT Elite Roster

Cincinnati, OH, February 23, 2023 /ENDURANCE SPORTSWIRE/ - INFINIT Nutrition, the original custom sports nutrition company is excited to unveil its 2023 Team INFINIT Elite roster, composed of seventeen athletes representing a variety of endurance disciplines including triathlon, cycling, mountain biking, and running. “At INFINIT we have always felt that...

February 23, 2023

Walmart Joe Martin Stage Race Returns to Fayetteville with Amateur Criterium

  FAYETTEVILLE, Ark. (Feb. 23, 2023) /ENDURANCE SPORTSWIRE/ - Registration opens today for two cycling events taking place in Fayetteville on the weekend of the professional and elite Walmart Joe Martin Stage Race. The first event will be the all-new Bike City Fondo presented by Experience Fayetteville to be held...

February 23, 2023

Expedition Africa – Mnweni Starts the 2023 ARWS Africa Series

/ENDURANCE SPORTSWIRE/ – The towering peaks, cliffs and rock towers of the dramatic Mnweni-Drakensberg area will stand sentinel when the first event of the 2023 Adventure Racing World Series (ARWS) Africa Regional Circuit sponsored by Merrell begins on Friday. Expedition Africa - Mnweni is ready to welcome the teams of two...

February 23, 2023

National Cycling League Announces Strategic Partnership with Wahoo Fitness

Miami, FL. February 23, 2023 /ENDURANCE SPORTSWIRE/ – The National Cycling League, the first of its kind professional sports league built around values of diverse ownership, gender equality, technology, and sustainability, today announced a 2-year strategic partnership with leading endurance athlete fitness technology company Wahoo Fitness. The NCL’s two co-ed professional...

February 23, 2023

Outside Interactive, Inc Partners with NatureQuant to Motivate People to Increase Time Outdoors for Better Health

Boulder, Co. (February 23, 2023) /ENDURANCE SPORTSWIRE/ –  Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events, and experiences, today announced an exclusive consumer partnership with NatureQuant, a cutting-edge technology company that specializes in creating personalized outdoor experiences within its NatureDose™ app. NatureDose™ is a nature prescription...

February 23, 2023

The Legend Expedition Race in Australia Starts the 2023 Adventure Racing World Series

/ENDURANCE SPORTSWIRE/ – This year’s Adventure Racing World Series spans 10 countries and the new Legend XPD race in Australia is the first, taking place from February 25th to March 4th. The expedition adventure race is based in Jindabyne, a popular alpine town that sits on the shores of the picturesque...

February 22, 2023

IRONMAN Announces New 5150 Cartagena Triathlon Taking Place in Cartagena De Indias, Colombia

CARTAGENA, Colombia / TAMPA, Fla. (Feb. 22, 2023) /ENDURANCE SPORTSWIRE/ - IRONMAN announced today the addition of the 5150™ Cartagena triathlon in the city of Cartagena de Indias, Colombia on September 17, 2023. With a beautiful colonial port with so much history to discover, athletes will have the opportunity to...

February 22, 2023

Wiley X Strengthens Senior Leadership Team to Align with a Promising New Direction

FRISCO, Tex. — February 22, 2023 /ENDURANCE SPORTSWIRE/ – Premium protective eyewear brand Wiley X today announced changes to its senior leadership structure that will help the company reach its full potential in the eyewear market. Co-Owners and brothers Myles Jr. and Dan Freeman maintain senior leadership positions, with Dan Freeman now...

February 22, 2023

BikeExchange Partners with Blaupunkt E-Bikes for DTC, Retail Sales

Asheville, North Carolina (February 22, 2023) /ENDURANCE SPORTSWIRE/ – In an effort to simplify the buying process while also increasing their North American (NA) presence, renowned electronics brand Blaupunkt has signed an exclusive agreement with BikeExchange, the world’s biggest online marketplace for bikes and bike products: BEX is now the sole direct-to-consumer...