March 3, 2023

Ultra X launches their latest race in Europe’s most exotic island

/ENDURANCE SPORTSWIRE/ – Global ultra-marathon events series, Ultra X launch their latest race, a 2 day, 110km race around in Madeira, adding to their collection of bucketlist races. Ultra X 110 Madeira is a multi-stage ultra-marathon taking place over two days. There is also an option for competitors to run the...

March 3, 2023

Cyclologic takes equity stake in bike fit company Velogic; Paraic McGlynn to join as CEO

/ENDURANCE SPORTSWIRE/ – Velogic Limited, a producer of bike fit systems based in New Zealand, today announced that Cyclologic, a global leader in cycling performance analysis, equipment, and education,will take an equity stake in Velogic, with Paraic McGlynn joining as Chief Executive Officer. McGlynn replaces Darren Bruning as Velogic’s CEO.  Bruning...

March 3, 2023

Expo Vendor Registration Now Open

WRIGHT- PATTERSON AIR FORCE BASE, Ohio /ENDURANCE SPORTSWIRE/ - Vendor registration for the Air Force Marathon Health and Fitness Expo is now open. Expo vendors will have the opportunity to promote and sell their products and services to thousands of athletes, spectators and health and fitness enthusiasts. The expo offers...

March 3, 2023

Dick Hoyt Memorial “Yes You Can” Run Together running and walking event comes to Hopkinton this May

HOPKINTON, Mass. /ENDURANCE SPORTSWIRE/ – On May 27, the Hoyt Foundation and The Hoyt Family will host the first-ever Dick Hoyt Memorial “Yes You Can” Run Together race in Hopkinton, Mass. The event begins at 10 a.m. and features a five-mile run and a two-mile walk. Funds raised by the event...

March 3, 2023

Fitness apps WHOOP and Today’s Plan integrate for athletes and coaches to unlock their potential through greater insights

/ENDURANCE SPORTSWIRE/ – Endurance sport technology platform, Today’s Plan and the human performance company, WHOOP are excited to announce an integration between the two platforms. This partnership will offer new opportunities for athletes and coaches to unlock their potential through greater insights. Athletes can now sync their WHOOP data to Today’s...

March 2, 2023

Top Executives Tackling Biggest Bike Industry Challenges at the 2023 Bicycle Leadership Conference

BOULDER, COLO. (Mar. 2, 2023) /ENDURANCE SPORTSWIRE/ - PeopleForBikes’ 2023 Bicycle Leadership Conference (BLC), taking place March 14-16, 2023, in Dana Point, California, is a three-day event bringing together CEOs and other top executives from across the bike industry to network, learn, and tackle the biggest challenges and opportunities facing...

March 2, 2023

PeopleForBikes Supports NYC Council Legislation on Electric Bicycles and Lithium Ion Batteries

BOULDER, COLO. (March 2, 2023) /ENDURANCE SPORTSWIRE/ - PeopleForBikes commends the City of New York on taking action to mitigate the increase in fires from lithium ion batteries. On March 2, The New York City Council approved Int 0663-2022, the very first law in the United States to specifically require...

March 2, 2023

Should the bike industry fear a takeover from the auto industry?

The number of brands and bike models and sizes per brand is mind boggling. There is a lot of change every season and trends come and go fast. With this setup, the effort for one bike model will naturally be lower than for a car model that will be in...

March 2, 2023

Netflix Unveils First Trailer for Tour de France Series

The trailer debuted during a keynote from Netflix Co-CEO Greg Peters during Barcelona’s Mobile World Congress this week. Escape Collective tweeted out the trailer on Tuesday, which you can watch below. The series is titled Tour de France: Unchained in the U.S., and will likely air this summer, shortly before the 2023...

March 2, 2023

Running’s Media Rules Keep Its Fan Base Small

Last month, the upstart running media brand New Generation Track and Field posted a 12-minute video on its YouTube channelfeaturing sprint phenom Abby Steiner, who was in New York City for the 2023 Millrose Games. Most of the footage shows Steiner in the days and hours before the meet: We...