May 18, 2023

Champion Vibram U.S. Athlete Heads to Denali for FKT

Boston, Massachusetts, May 18th, 2023 /ENDURANCE SPORTSWIRE/ - Meredith Edwards, a US mountain endurance athlete and member of Team Vibram is headed to Alaska to start her FKT attempt of Denali – the highest mountain peak in North America. With a summit elevation of 20,310 feet above sea level, and...

May 18, 2023

Lululemon Makes Minority Investment in Samsara Eco

Announced Thursday, the athleticwear brand made a minority investment in Australian start-up Samsara Eco, a company that has a patented enzymatic process which breaks down high-performance nylon and polyester polymer blends for use as new fibers. Details were not disclosed but Lululemon is the first equity apparel partner in Samsara...

May 18, 2023

FRESHJUNKIE Racing named as a Finalist for Sports ETA – Event Partnership of the Year with the War Eagle Run Fest

AUBURN, AL./ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing, a leading event management company, is proud to announce its recognition as a finalist for Sports Events and Tourism Association Event Partnership of the Year in markets under 500,000 with the War Eagle Run Fest. The annual event, which took place in its inaugural year...

May 18, 2023

XTERRA World Cup LIVE makes U.S. debut in Shelby County, AL on Sunday

/ENDURANCE SPORTSWIRE/ – The adrenaline-fueled XTERRA Oak Mountain Short Track race will be streamed live on Sunday at 4pm EST with two triathlon Hall of Famers, Bob Babbitt and Jamie Whitmore, calling all the action. Watch it live: https://www.xterraplanet.com/watch-live Round two of the 2023 XTERRA World Cup at Oak Mountain State...

May 18, 2023

VALR Fitness Welcomes Two-time Olympic Gold Medalist and World Champion Triathlete Alistair Brownlee to Team

RESTON, Virginia – May 18, 2023 / ENDURANCE SPORTSWIRE / – VALR, a fitness training technology company based in the Washington, DC area, announces the addition of Alistair Brownlee to its team as Senior Advisor. The first triathlete to successfully defend an Olympic Gold Medal, Alistair will advise on training...

May 18, 2023

Revolutionary Micronutrition Brand, PILLAR Performance, Now Available in The US, UK, and Europe

/ENDURANCE SPORTSWIRE/ – Leading micronutrition company PILLAR Performance is excited to announce that its line of clinical supplements is now available for purchase in the United States, the United Kingdom, and Europe. With a focus on highest potency and bioavailable ingredients, PILLAR Performance is quickly becoming the go-to brand for elite...

May 18, 2023

DoorDash joins 2023 Zappos Bay to Breakers as Premier Partner

San Francisco, CA - May 18, 2023 /ENDURANCE SPORTSWIRE/ – The Zappos Bay to Breakers, one of America's most historic and beloved road races, is delighted to welcome DoorDash as the “Official Food Delivery Service” for the annual running of the San Francisco classic on Sunday, May 21, 2023 “The Zappos...

May 18, 2023

ATriathletesDiary.com Seeks Sponsors to Support Continued Growth and Valuable Content for Endurance Sports Enthusiasts

Merrick, NY - [May 18, 2023] /ENDURANCE SPORTSWIRE/ - ATriathletesDiary.com, a leading blog dedicated to the endurance sports community, is calling for sponsors to help support its continued growth and provide even more valuable content to its readers. The blog was recently named one of the top six triathlon blogs...

May 18, 2023

Live this Sunday: 11th GFNY World Championship NYC

NEW YORK CITY, May 18, 2023 /ENDURANCE SPORTSWIRE/ – The 11th GFNY World Championship NYC will be broadcast live on Sunday May 21 from 6am ET until noon on GFNY.COM, Youtube and Facebook. Thousands of riders including pros and amateurs alike fight for the GFNY World Championship crown on the 85.1...

May 17, 2023

New film follows a Wisconsin ultra runner’s quest on the Pacific Crest Trail

Ultra runner Timothy Olson set a world record when he ran 2,650 miles on the Pacific Crest Trail in 2021. The Amherst, Wisconsin, native's journey along the way was documented by a film crew. It took an average of 50 miles a day for 52 consecutive days. The "Mirage" film...