June 10, 2023

American Cancer Society Raise Over $100K through Spartan Race and GoFundraise Partnership

[Saturday 10th June 2023] /ENDURANCE SPORTSWIRE/ - American Cancer Society (ACS), a leading nonprofit organization dedicated to ending cancer as we know it, is thrilled to announce the huge success of a recent fundraising campaign in partnership with Spartan Race and GoFundraise. Through GoFundraise, an online fundraising platform, ACS have...

June 9, 2023

Royal Robbins Launches Spring 2024 Collection

SAN FRANCISCO (June 9, 2023) /ENDURANCE SPORTSWIRE/ - Royal Robbins is excited to launch its Spring 2024 apparel collection with focus on enabling adventure. As one of the outdoor apparel industry’s most authentic brands, Royal Robbins was started 55 years ago by Liz and Royal Robbins, iconic climbers and adventurers....

June 9, 2023

Pinarello nears sale to billionaire Ivan Glasenberg, according to reports

Italian bike brand Pinarello could be sold to billionaire Ivan Glasenberg, according to reports. The South African was previously the CEO at Glencore, one of the world’s largest commodity trading and mining companies before retiring in 2021. Although he still retains a 10% share in the business. BikeBiz

June 9, 2023

Renowned Author, Hilary JM Topper, Seeks Brand Partnerships to Support Nationwide Book Tour

Merrick, NY – June 9, 2023 /ENDURANCE SPORTSWIRE/ – Hilary JM Topper, the celebrated author of "From Couch Potato to Endurance Athlete - A Portrait of a Non-Athletic Triathlete," published by Meyer & Meyer Sport, is thrilled to continue her nationwide book tour, featuring upcoming appearances and book signings in major...

June 9, 2023

XTERRA World Cup in Belgium this weekend

/ENDURANCE SPORTSWIRE/ – The third of seven stops in the inaugural XTERRA World Cup takes place Saturday, June 10, as the Citadel of Namur hosts the XTERRA European Championship race for the first time. Then on Sunday, June 11, the World Cup continues with the second of five invite-only XTERRA Short...

June 8, 2023

Jumbo-Visma left with €5 million budget shortfall as Gorillas fail to deliver sponsorship

Jumbo-Visma have reportedly lost the sponsorship funding of German ultrafast grocery delivery company Gorillas, leaving an estimated €5 million hole in their 2023-2024 budget. Cycling News

June 8, 2023

ENVO Drive E-Mobility Brand Taps SIMBOL Communications as PR Agency of Record

Vancouver, Canada (June 8, 2023) /ENDURANCE SPORTSWIRE/ - Hoping to build on seven years of steady growth across North America, ENVO Drive Systems – designer of traditional e-bikes as well as unique, purpose-built e-vehicles for snow, water and 4-wheeling – is partner with SIMBOL Communications as their PR Agency of...

June 8, 2023

Life Time ‘The Rad Dirt Fest’ presented by Wahoo Announces Brand New Courses for 2023

Trinidad, Colo., (June 8, 2023) /ENDURANCE SPORTSWIRE/ - Life Time’s (NYSE: LTH) The Rad Dirt Fest presented by Wahoo will feature three brand new courses this year, which all start and finish in downtown Trinidad and include a section in beautiful Trinidad Lake State Park. Riders will have to bring...

June 8, 2023

USA Triathlon Presents Together We Thrive Certification Program, an Offering of Free Diversity, Equity, Inclusion and Access Education Courses

COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon today announced its Together We Thrive Certification Program, a collection of free diversity, equity, inclusion and access education courses available for all members of the multisport community who wish to foster positive change in their communities. The free Together We Thrive Certification curriculum is available...

June 8, 2023

How Lululemon took on Nike to become a Fortune 500 company and $8 billion athleisure empire

Lululemon’s branding as a hip retailer targeting a wealthy clientele has been vital to its growth, hence why the company is credited with the invention of “athleisure,” at the intersection of good fit and high-quality fabrics. It’s slowly expanded into menswear and, more recently, golfing and hiking clothes. And it’s...