June 6, 2023

INFINIT Nutrition Introduces New Seasonal Berry Flavor to Custom Fuel & Hydration Offerings

Cincinnati, Ohio, June 6, 2023/ENDURANCE SPORTSWIRE/ – The leader in personalized sports nutrition, INFINIT Nutrition, announced the launch of a new limited-edition summertime flavor offering for Custom Fuel and Hydration blends: Berry Blast. The new flavor will only be available for a limited time online at infinitnutrition.us. The new Berry Blast flavor...

June 6, 2023

TrainingPeaks to adopt new Custom Workout APIs for Apple Watch Workout app

Louisville, Colo., June 6th, 2023 /ENDURANCE SPORTSWIRE/ - TrainingPeaks, the industry-leading training app for endurance coaches and athletes announced today a new integration between TrainingPeaks and Apple Watch. Using new APIs announced today at Apple’s Worldwide Developer Conference for watchOS 10, TrainingPeaks will create Custom Workouts that can be imported...

June 5, 2023

New Balance Invests $65 Million in Maine Factory Expansion

New Balance is expanding its athletic footwear manufacturing factory in Maine. The brand announced today that it has broken ground on the expansion efforts to its current Skowhegan, Maine factory. The expansion consists of a 120,000-sq.-ft., single-story addition that New Balance said will be completed by the end of 2024....

June 5, 2023

Motorcyclist killed, competitor seriously injured in crash at Ironman triathlon championship race in Germany

The rider of a motorbike has died following a crash with a competitor in an Ironman triathlon European championship race Sunday, police in the event's host city of Hamburg said. A triathlete who witnessed the accident said he "saw the bike explode into what felt like a thousand pieces." Police...

June 5, 2023

Bike Retailers Ride Inventory Glut As Demand Softens

As American consumers return to spending money on experiences post-pandemic, they’re not spending nearly as much at bike shops as they did during the COVID-19 outbreak. Thus bike retailers that struggled to keep inventory in stock during the peak demand of the lockdowns and restrictions of 2020-2022 now have too much...

June 5, 2023

Study finds speedwork (not hill repeats) more likely to cause stress fractures in runners

The findings come from a study in which researchers enlisted 17 volunteers for treadmill runs up to 16 km/h, at five different slopes. Through complex modeling that also pulled information from motion-capture testing and a database of computerized tomography (CT) scans of volunteers’ tibia bones, researchers were able to get...

June 5, 2023

Amazing Camille Herron Breaks Men’s Course Record at Texas Trail Festival Marathon

Ultrarunner Camille Herron added a new notch to her belt over the weekend, taking home the top prize in the Texas Trail Festival marathon in Spicewood, Texas, breaking the overall course record by nearly two minutes with her 3:49:47 victory. She also walked away with a pretty sweet longhorn-shaped birdhouse...

June 5, 2023

European start-up GOFLUO raises €1M to accelerate North American growth with its stylish Bodyglowers

/ENDURANCE SPORTSWIRE/ – GOFLUO, the innovative Belgian fashion brand that fuses style and safety, was founded in 2018 by Julie Vets. The fashion designer and mother of three recognized the need for high-visibility clothing that looked as good as it was safe. With the growing popularity of (e-)bikes, steps and scooters,...

June 5, 2023

25 Years and Running: 27,000 Registered Runners Take on the 25th Edition of Rock ‘N’ Roll Running Series San Diego, The Largest Marathon and Half Marathon Weekend on The West Coast

SAN DIEGO, Calif./ENDURANCE SPORTSWIRE/ - The 25th running of the Rock ‘n’ Roll® Running Series San Diego showcased it is as popular as ever, hosting over 27,000 registered runners from all 50 states and 42 countries, regions, and territories for the largest marathon and half marathon weekend on the West...

June 5, 2023

Denago to reveal three new eBike models at the (e)Revolution show

Dallas, TX (June 5, 2023)/ENDURANCE SPORTSWIRE/ – Denago will reveal new Hunting, Cargo, and eMTB eBike models at the (e)Revolution show, Booth 6535, in Denver, Colorado this week. The 2023 (e)Revolution show is open to both members of the trade and the public: trade-only days are June 8-9, and are intended for...