July 18, 2023

Announcing The Official Launch of The “Bay Area Challenge”

CA - July 18, 2023 /ENDURANCE SPORTSWIRE/ – Jumping Fences Inc., Giants Enterprises, and Run Local® Events are thrilled to introduce the exhilarating “Bay Area Challenge," an extraordinary event that combines the excitement of completing five renowned races in the Bay Area over a 12-month period. The “Bay Area Challenge” offers...

July 18, 2023

SaltStick Electrolytes, Nix Biosensors Team Up with 8x IRONMAN Winner Ben Hoffman and Others for Education Campaign Around Sweat Testing & Hydration Science

THOUSAND OAKS, CALIF.— July 18, 2023 /ENDURANCE SPORTSWIRE/ – SaltStick, a leading electrolyte brand, and Nix Biosensors, a cutting-edge health biosensing company, have joined forces to educate endurance athletes about the growing use of sweat testing in sport. Titled Sweat Science, the three-month digital campaign will follow the journey of...

July 18, 2023

OOFOS Launches Collaborative Sport Flex Pack with Lifestyle Brand RE-INC

July 18, 2023/ENDURANCE SPORTSWIRE/ – Today, OOFOS, the global leader in Active Recovery footwear, announced it is launching its second collaborative Sport Flex pack with mission-driven Brand RE—INC. Started by four members of the USWNT and global sport & activism icons, Christen Press, Tobin Heath, Meghan Kingenberg and Megan Rapinoe, RE—INC...

July 18, 2023

Kinomap Partners with Leading Fitness Manufacturer SportsArt to Improve Cardio Experiences

July 18, 2023 – BOSTON/ENDURANCE SPORTSWIRE/ – Interactive fitness platform Kinomap is excited to announce a new partnership with leading fitness equipment manufacturer SportsArt. The two global brands, with shared passions for personal improvement, sustainability and innovation, are working together to improve and personalize the experience of cardio equipment users worldwide....

July 18, 2023

RACE RESULTS adds new representative in Argentina

/ENDURANCE SPORTSWIRE/ – Following the high interest in its sports timing solutions and a growing customer base, RACE RESULT has now established a new representative for Latin America. José María Ravera is well known in the sports event industry in the region and valued as professional timer and race organizer for...

July 17, 2023

EXEC: Nike Hit by Lawsuit Over Pocket Bras

Nike is facing a lawsuit in Boston Federal Court by an inventor who claims the sportswear giant stole her technology for a line of sports bras with pockets. In court papers, SherryWear, LLC said its founder, Sherry Goff, first pitched her patented Pocket Bra to Nike in 2015. SGB

July 17, 2023

Tour de France Fan Causes Massive Crash by Taking a Sidelines Selfie

A sideline selfie had catastrophic consequences at the Tour de France on Sunday. A spectator trying to take a photo at Stage 15 of the world-famous cycling event inadvertently knocked the handlebars of rider Sepp Kuss of Team Jumbo-Visma, setting off a large crash. People

July 17, 2023

Whoop reveals pro riders’ sleep data from last year’s Tour de France – and they’re not getting a full 8 hours

Fitness and health tracking brand Whoop has revealed the findings of its sleep study based on male and female professional cyclists competing in the 2022 editions of the Tour de France and Tour de Femmes. The study investigates how the cyclists’ sleep and recovery changed over the course of several...

July 17, 2023

Thousands of Runners Beat the Heat in Wine Country

Sonoma, CA /ENDURANCE SPORTSWIRE/ – A cross country and track runner at the University of Portland, Nolan Hosbein credits his mother for steering him toward the sport. Mom has been running road races for years and Nolan literally followed in her footsteps at races. “She’s my biggest supporter,” said Hosbein. And on a...

July 17, 2023

The 2023 San Francisco Marathon: Uniting Runners from Around the World in the City by the Bay

San Francisco, CA - JULY 17, 2023/ENDURANCE SPORTSWIRE/ – The countdown has begun for the much-anticipated 2023 San Francisco Marathon, set to take place on July 22-23, 2023. As one of the most iconic races on the global running calendar, this event promises an exhilarating experience for participants and spectators alike....