September 26, 2023

Whoop Launches AI Health & Fitness Coach Using ChatGPT Tech

Whoop has launched Whoop Coach, an advanced generative AI feature that will fundamentally shift how individuals receive personalized health and fitness guidance. In a partnership with Open AI, the lab behind ChatGPT, Whoop Coach leverages GPT-4 technology to deliver highly personalized coaching on demand. Will Ahmed, founder and CEO of...

September 26, 2023

Malibu Triathlon Gets Green Light from Malibu City Council After Threat From Tidewater Goby

The Malibu City Council voted to allow the triathlon to go ahead this weekend after the fate of the event was in question over permitting issues as a result of an altered course that was designed as a way to protect an endangered fish species that have taken residence in...

September 26, 2023

VELO Sports Center to Host the 2024 Pan American Track Cycling Championships

September 26, 2023 / LOS ANGELES /ENDURANCE SPORTSWIRE/ – USA Cycling and Dignity Health Sports Park today announced that the VELO Sports Center at Dignity Health Sports Park will host the 2024 Pan American Track Cycling Championships from April 4-7, 2024. The participating countries include Argentina, Brazil, Chile, Colombia, Costa Rica,...

September 26, 2023

Electrolit Unveils Format, Formula & Flavor Innovations at NACS Show 2023

Cerritos, Calif. (Sep 26, 2023) /ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – is debuting scientifically formulated powder sachets in a trio of flavors and the iconic Blue Raspberry and Strawberry Banana in Zero formats at the premier convenience and fuel retailing...

September 26, 2023

Challenge Family Returns to North America with the Announcement of SAIL Challenge Cap Québec

26 September 2023 /ENDURANCE SPORTSWIRE/ – Challenge Family has made a decisive return to North America with today’s announcement of the major new middle distance race, SAIL Challenge Cap Québec powered by Argon 18, set in the heart of the Canadian UNESCO World Heritage city. Set to take place on 19-21...

September 26, 2023

boobydoo announced as Official Sports Bra Supplier for Bristol Sport

26th September 2023 - Derby, UK/ENDURANCE SPORTSWIRE/ – boobydoo are the UK’s leading sports bra experts, offering fitting advice and education for active women, while providing access to some of the most popular sports bra brands, including Shock Absorber, Sportjock, Panache Sport and Freya Active. Their vision is to provide women...

September 26, 2023

Introducing Altra’s First Low-Drop Shoe AltraFWD Experience

DENVER /ENDURANCE SPORTSWIRE/ – Altra, a leading innovator in performance running, is beyond excited to announce the launch of the all-new low-drop road shoe, AltraFWD Experience. For over a decade now, Altra has been delivering comfort to as many runners as possible through natural foot positioning on both road and trail. The...

September 26, 2023

Track Dedication, New Courses Make Second Annual Run Medford Memorable

MEDFORD, Mass. /ENDURANCE SPORTSWIRE/ – Hundreds of runners took to the streets of Medford this weekend as Run Medford made its return to the community. The two-day event began on Friday afternoon with Mayor Breanna Lungo-Koehn officially dedicating the Dave McGillivray Track at Hormel Stadium. McGillivray, Boston running legend and long-time...

September 26, 2023

Winners Set Course Standards At Tree House Brewing Company Half Marathon

DEERFIELD, Mass. /ENDURANCE SPORTSWIRE/ – The sold-out, inaugural Tree House Brewing Company Half Marathon welcomed 2,100 runners on Sunday, Sept. 17. Champions of the brand-new 13.1-mile event set the course standards for future runnings. Will Norris was named the victor in the men’s division with a time of 1:08:31. In the...

September 26, 2023

Endurance Zone closes multi-million dollar funding round

/ENDURANCE SPORTSWIRE/ – Endurance Zone, a global rewards platform for sports and fitness brands to engage and retain active customers, is excited to announce that it has secured additional funding, bringing a close to its recent funding round. The latest funding comes from Equable Partners, a UK-based investment firm co-founded by...