September 22, 2023

Suweeka Taps SIMBOL Communications as PR Agency of Record

Portland, Oregon (September 22, 2023)/ENDURANCE SPORTSWIRE/ – With the imminent launch of its debut product, a first-of-its-kind hitch rack system aimed at the growing e-bike, cycling and e-moto markets, Suweeka is bringing in SIMBOL Communications as its North American Agency of Record (AOR) to handle media/public relations efforts and assist with other...

September 22, 2023

Oiselle Selects Five Athletes For “Year of the Underbird” OTQ Sponsorship

Seattle, Wash. (September 22, 2023)/ENDURANCE SPORTSWIRE/ – Oiselle, an innovator and leader in the women’s running space, is excited to announce the athletes selected to receive their “Year of the Underbird” sponsorship in preparation for the 2024 Olympic Marathon Trials in Orlando, FL. Oiselle has selected four unsponsored Olympic hopeful athletes,...

September 22, 2023

One man’s quest to end cheating in virtual cycling

Pollastri was riding in his basement on Zwift, a multiplayer virtual training program that lets cyclists train together at home. He’d been riding in the Zwift Racing League, the largest competition on the platform, against riders all over the world. Pollastri is a self-described data freak, so on the heels of...

September 22, 2023

Ultra X launch the first multi-stage ultra in Rwanda

/ENDURANCE SPORTSWIRE/ – Global ultra-marathon events series, Ultra X launch Ultra X Rwanda, a two stage event that takes place over two days in Norther Rwanda and the districts of Burera and Musanze. Ultra X Rwanda is a multi-stage ultra-marathon taking place over two days but also offers a 50km...

September 22, 2023

Michelob Ultra provides Boulderthon® runners a continued celebration post-race

BOULDER, Colo./ENDURANCE SPORTSWIRE/ – Boulderthon®, the fastest-growing running series in Colorado, has announced its partnership with Michelob Ultra for the 2023 event. The beer company with a passion for marathon and running events will be hosting the post-race event, providing every runner with a free Michelob Ultra or seltzer, and will...

September 22, 2023

RunSignup Releases Bi-Annual U.S. Race Registration Market Analysis

Moorestown, NJ – September 22, 2023 /ENDURANCE SPORTSWIRE/ – RunSignup, the leading registration and technology provider for endurance events in the United States, has published its latest market analysis of the U.S. race registration industry. Current trends indicate a resurgence in participant registrations for large events - a positive shift from...

September 22, 2023

PILLAR Performance Shines at IRONMAN World Championship Expo, Expands Presence in France and Spain

London /ENDURANCE SPORTSWIRE/ – PILLAR Performance (“PILLAR”), the rapidly growing Australian micronutrition company, made a triumphant mark at the recent IRONMAN World Championships held in Nice, France. The company showcased its first-to-market range of micro nutrition to athletes from around the world in the lead-up to this prestigious event. Alongside...

September 21, 2023

Mark Allen Triathlon Retreats

/ENDURANCE SPORTSWIRE/ - Group Evolution and Mark Allen are pleased to announce their ‘Unlock your Potential’ training retreats for 2024, held at the stunning Chateau de la Motte Henry in the Loire, France. Mark’s retreats will run 11th-17th and 19th-23rd June and form a core part of Group Evolution’s triathlon...

September 21, 2023

Billouin, Sloth Nielsen Win Final XTERRA World Cup Short Track In Trentino, Italy

/ENDURANCE SPORTSWIRE/ - Solenne Billouin (FRA) and Jens Emil Sloth Nielson (DNK) secured the win at the XTERRA Short Track Off-Road Triathlon beneath the Dolomites in Molveno on Thursday, September 21, 2023. The intense pace and lightning fast format finalised the conclusion of five XTERRA Short Track races in the...

September 21, 2023

The Road to Wellness Attracts Record Attendance In Roxbury

ROXBURY (September 21, 2023) /ENDURANCE SPORTSWIRE/ – On Saturday, September 9th, The Dimock Center, HoodFit, and the Boston Athletic Association (B.A.A.) hosted the 9th Annual Road to Wellness 5K Run/2-Mile Walk. The race was once again held at The Dimock Center in Roxbury and welcomed a record number of participants. It...