November 30, 2023

Coronado Celebrates Love, Health, And Fun at the 14th Annual Valentine’s Day 10k, 5k, & 1-Mile Run

San Diego, Calif. /ENDURANCE SPORTSWIRE/ - On Sunday, February 4, 2024, Coronado Island will be the enchanting backdrop for the 14th Annual Valentine’s Day 10K, 5K, and 1-Mile Fun Run, inviting participants to embark on a journey inspired by love. This unique event promises an extraordinary experience, featuring jeweled heart-shaped...

November 30, 2023

New Vittoria Barzo & Mezcal Rainbow Editions

BENTONVILLE, AR November 30th 2023 /ENDURANCE SPORTSWIRE/ – To celebrate the long-lasting partnership with the Union Cycliste Internationale (UCI), Vittoria unveils a new version of the popular cross-country tires Barzo and Mezcal featuring the UCI logo and a stylish rainbow swoosh on the tire sidewalls. Bringing the UCI Mountain Bike World...

November 30, 2023

Alete™ Active Nutrition partners with Henry Schein Medical Athletics & Schools to expand distribution of SaltStick®, Bonk Breaker® brands to sports medicine professionals across the country

THOUSAND OAKS, CALIF.— November 30, 2023/ENDURANCE SPORTSWIRE/ – Alete Active Nutrition, LLC (Alete) – a portfolio company that owns multiple sports nutrition brands, including SaltStick, Bonk Breaker, JoJé Bar® and Vitassium® – today announced plans to expand its United States distribution through Henry Schein Medical’s Athletics & Schools business. The partnership will...

November 29, 2023

Runners are swallowing data-tracking pills to create better watches

Researchers at the National University of Singapore’s (NUS) Yong Loo Lin School of Medicine, in collaboration with Samsung Singapore, are experimenting with a new generation of wearables that estimate with more accuracy the impact of heat strain on runners. The teamwork between NUS and Samsung will pave the way for...

November 29, 2023

GFNY announces UCI pro race Gran Premio New York City

NEW YORK CITY, November 29, 2023 /ENDURANCE SPORTSWIRE/ – The inaugural UCI 1.2 men elite pro race “Gran Premio New York City” will be held on May 19, 2024 on the same course and same day as the 12th annual mass participation race “Michelob ULTRA GFNY World Championship NYC”. World premiere...

November 29, 2023

The Running Event 2023 Kicks Off with Record-Breaking Exhibit Hall

AUSTIN, Texas (November 29, 2023)/ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier specialty retail conference and trade show, will today open its doors to the 2023 exhibit hall. Taking place November 28-30 at the Austin Convention Center in Austin, TX, the 17th edition of TRE is the largest in show...

November 29, 2023

2023 Turkey Trots Shatter Participation Records on RunSignup

November, 2023 /ENDURANCE SPORTSWIRE/ – RunSignup, the leading US technology provider for endurance events, released their event participation numbers for Thanksgiving Day, the biggest running day of the year. In 2023, the platform had a record 920,761 participants registered to participate in 833 races across the country, with more than $1.9...

November 29, 2023

Olympians slated to compete at CLASH Endurance Daytona Event Weekend, Dec. 1-3, 2023

Nov., 2023 (Daytona, FL) /ENDURANCE SPORTSWIRE/ – Two Olympians will be among the notable athletes lining up on the start line to compete in the CLASH Endurance event weekend, taking place at the Daytona International Speedway Dec. 1-3, 2023. They will be alongside more than 3,000 other participants ranging in age...

November 28, 2023

The San Diego Crew Classic Extends Partnership with RegattaCentral

/ENDURANCE SPORTSWIRE/ - The San Diego Crew Classic has extended its partnership with RegattaCentral, the leading online solutions provider for the rowing community. For the next five years, RegattaCentral will remain the Official Registrar for the event. For almost 20 years, this partnership has played a crucial role in the...

November 28, 2023

PEARL iZUMi and Nathan owner, United Sports Brands, acquired by Norwest Equity Partners

Norwest Equity Partners (NEP), a middle market investment platform founded in 1961, has acquired United Sports Brands (USB), which has a diverse portfolio of sporting goods and active lifestyle brands. The transaction closed on November 20, 2023, and financial terms were not disclosed. United Sports Brands’ (USB’s) six brands are: PEARL iZUMI,...