February 27, 2024

TriDot Named Finalist for “App of the Year” by prestigious Sports Technology Awards

DALLAS, TX – February 27th, 2024 /ENDURANCE SPORTSWIRE/ – The prestigious Sports Technology Awards (STA), known as “The Oscars of Sports Technology,” announced that TriDot is shortlisted in three award categories including App of the Year. Shortlisted companies are invited to walk the red carpet and attend The Sports Technology...

February 27, 2024

Women’s Running Festival Adds New 10K to Labor Day Weekend Event

CARMEL, Ind. (February 27, 2024) /ENDURANCE SPORTSWIRE/ – The Women’s Running Festival, the largest women’s running event in Indiana, added a 10K race in 2024 to complement its half marathon and 5K. In addition, race organizers CRRG Events returned the event to its original date during Labor Day weekend. Set...

February 27, 2024

Altra Launches the Mont Blanc Carbon

DENVER, Colo. (February 27, 2024) /ENDURANCE SPORTSWIRE/ - Altra, a leading innovator in performance running, launches the all-new Mont Blanc Carbon – where comfort meets speed on the trail. “The Mont Blanc is one of the most well received shoes across the brand for comfort on any trail terrain,” according...

February 26, 2024

Samsung debuts a ‘smart ring’ with health-tracking features — its first foray into the product category

Samsung’s Galaxy Ring, its latest wearable, is launching with health-tracking features including heart rate and sleep monitoring while also giving users a score of their readiness for the day, a top executive told CNBC. Hon Pak, head of the digital health team at Samsung Electronics, said the ring, which is...

February 26, 2024

Noah Lyles signs record-setting contract with Adidas

The world 100m and 200m champion, Noah Lyles, has signed a record-setting deal with Adidas that will run through the L.A. 2028 Olympics. The exact dollar figures have not been disclosed, but it has been dubbed the richest contract in track and field since the retirement of Usain Bolt. Running Magazine

February 26, 2024

UCI hands out suspensions after Cynisca Cycling found guilty of participating ‘in a fraud’

The UCI has suspended members of Cynisca Cycling after the team disguised a mechanic as a rider in an effort to gain entry to last year's Argenta Classic. American team Cynisca were missing one of their five riders due to illness for the road race in Belgium. Mechanic Moira Barrett dressed as...

February 26, 2024

Iconic Home of Fitness Gold’s Gym SoCal Welcomes All IHRSA-Goers for Free Workouts

Los Angeles, CA – As the fitness world converges on Los Angeles for the highly anticipated International Health, Racquet & Sportsclub Association (IHRSA) 2024 Convention and Trade Show, Gold’s Gym SoCal – the original home of fitness workouts – announces a special offer for all attendees. In celebration of this...

February 26, 2024

Rock‘n’Roll Running Series Las Vegas – World’s Largest Running Party – Welcomes Participants From 60 Countries, Regions & Territories To Exhilarating Multi-Day Immersive Running Experience Over The Weekend

LAS VEGAS /ENDURANCE SPORTSWIRE/ – Approximately 27,000 registered participants from around the world converged in Las Vegas, Nevada this weekend for the 14th edition of the Rock ‘n’ Roll® Running Series Las Vegas - the World’s Largest Running Party. The Rock ‘n’ Roll Running Series Las Vegas half marathon and 10K...

February 26, 2024

Bikeflights Becomes Tour de France Femmes Avec Zwift Official Service

PORTLAND, OR (February 26, 2024) /ENDURANCE SPORTSWIRE/ - Bikeflights, a bicycle shipping service trusted by riders worldwide, is now a Tour de France Femmes avec Zwift Official Service. “We’re pleased to extend Bikeflights’ relationship with Amaury Sport Organisation (A.S.O.) to both continue our support for the Tour de France and...

February 25, 2024

Peloton May Partner With Other Marathons + Content For “Performance Athletes” + Marathon Training – Peloton Buddy

In the latest Peloton earnings call, CEO Barry McCarthy discussed plans to cater towards “performance athletes” with marathon-focused content and new partnerships. McCarthy shared the company’s plans to provide special content centered around performance athletes, specifically those training for marathons. A significant part of this strategy involves strategic partnerships with...