February 1, 2024

Vittoria Launches Corsa PRO Speed, the fastest tire made even faster

BENTONVILLE, (AR) 02/01/2024 /ENDURANCE SPORTSWIRE/ – Vittoria is excited to announce the launch of our latest innovation in the Corsa cotton tires family, the Corsa PRO Speed. Designed specifically for time trials and triathlon, this cutting-edge tire promises to revolutionize the racing experience of pro riders and performance-oriented amateur riders. The...

February 1, 2024

Tifosi Optics expands active-lifestyle collection with launch of Sanctum

Watkinsville, GA (February 1, 2024)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is excited to launch a new single-shield sunglasses style, Sanctum. Exuding a perfect combination of fashion and functionality, Sanctum offers fans of shield-style sunglasses greater versatility across daily activities. While Tifosi has offered active-lifestyle shields...

February 1, 2024

Colnago C68 Gravel

We are pleased to introduce you to the C68 Gravel, the model that will complete the C68 platform. The C68 Gravel is the ultimate gravel bike, a masterpiece that embodies the perfect fusion of Colnago technology and timeless Italian craftsmanship, seamlessly continuing the legacy of excellence, beauty and performance embodied...

February 1, 2024

SHIELD Tape to be the Official Sport and Athletic Tape Partner of Tough Mudder US

BOSTON, MASS. (02/01/2024) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces that SHIELD HEALTH AND FITNESS will become the official tape of Tough Mudder. As an official sponsor, SHIELD will offer their world-class portfolio of athletic tapes and wraps to participants at all 2024 Tough Mudder events. As...

February 1, 2024

Brooksee Taps Phil Dumontet as New CEO

SALT LAKE CITY, Utah /ENDURANCE SPORTSWIRE/ – Brooksee, the endurance event production and service company behind the Las Vegas Marathon, Portland Marathon, Mesa Marathon and REVEL Race Series, has announced the hiring of Phil Dumontet as their new CEO. In this new role, Dumontet will guide the strategic development of Brooksee’s...

January 31, 2024

Altra Announces Expansion of the Timp Family with the New Timp Hiker, Timp Hiker GTX and updated Timp 5

DENVER, Colo., (January 31, 2024) /ENDURANCE SPORTSWIRE/ - Altra, a leading innovator in performance running, today announced the expansion of the Timp collection to include the new Timp Hiker and updated Altra trail running favorite the Timp 5. “The Timp has been a top choice and beloved trail running shoe...

January 31, 2024

Motiv Announces Nationwide Partnership with Runna

Huntington Beach, California – January 31, 2024 /ENDURANCE SPORTSWIRE/ – Motiv Running, a leader in organizing premier running events, today announced a new partnership with Runna, the top-rated running training app. This collaboration will debut at the upcoming Shamrock Run Portland in March and include 12 world class events from Philadelphia to...

January 31, 2024

What Does Red Bull’s 51% Stake in Bora-Hansgrohe’s Parent Company Mean for International Cycling?

Professional cycling almost saw two of its largest teams merge and compete, as on Soudal-Visma. The spark fizzled out in this deal, but come 2024, the face of cycling may just be undergoing its first major change. Energy drink and marketing mogul Austrian company Red Bull is all set to...

January 31, 2024

USA Triathlon Partners with The Feed to Fuel Athletes

COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon is happy to announce a new partnership with The Feed, an online marketplace boasting 300+ brands of sports nutrition. The partnership kicks off in 2024 and will provide USA Triathlon members with an $80 credit to TheFeed.com when they join the USA Triathlon program to...

January 31, 2024

Ultimate Endurance Test Added to Marathon Weekend: Oxford Athletic Club Pittsburgh 4-Mile Fitness Challenge Moves Beyond Running and Walking

PITTSBURGH /ENDURANCE SPORTSWIRE/ – P3R has unveiled a new thrilling, adrenaline-pumping fitness challenge for the 2024 DICK’S Sporting Goods Pittsburgh Marathon Weekend of Events. Limited to 500, the Oxford Athletic Club Pittsburgh 4-Mile Fitness Challenge will test participants’ full body endurance through a series of six fitness challenges. These feats will...