November 22, 2024

The Running Event Names =PR= Run & Walk the Best Running Store of 2024

AUSTIN, Texas (November 22, 2024) /ENDURANCE SPORTSWIRE/ – =PR= Run & Walk (Potomac River Running) has been named the Best Running Store of 2024 at The Running Event (TRE), North America’s premier run and outdoor specialty retail conference and trade show. North America’s premier run and outdoor specialty retail conference and...

November 22, 2024

Gate River Run 15K Joins PRRO Circuit

BETHESDA, MD. November 22. /ENDURANCE SPORTSWIRE/ – The Professional Road Running Organization (PRRO) has announced its newest event member, the Gate River Run 15K, set to run on Saturday, March 1, 2025 in Jacksonville, FL. For the first time since 1993, the event will be open to elite international athletes...

November 22, 2024

Introducing Meliora: A Women-Led Experiential Marketing Agency Transforming Representation and Delivering Connection

Philadelphia, PA - November 22, 2024 /ENDURANCE SPORTSWIRE/ – Today marks the launch of Meliora, a dynamic new experiential marketing agency founded by event industry veteran Amanda Ehrhardt. Defined as the “pursuit of better” in Latin, Meliora is setting out to transform the marketing landscape by championing women's sports and...

November 21, 2024

Life Time Announces 2025 UNBOUND Gravel Qualifying Events

EMPORIA, Kan., (November 21, 2024) /ENDURANCE SPORTSWIRE/ - Following today’s announcement of lottery winners for the 2025 Life Time UNBOUND Gravel presented by Shimano, Life Time, the nation’s premier healthy lifestyle brand and owner/producer of nearly 30 athletic events, has announced five gravel races that will serve as qualifying events...

November 21, 2024

Life Time Adds Fitness Classes to App, Makes Play in Supplements

Life Time has introduced 100 new on-demand classes on its complimentary app, with 50 videos already available. The instructor-led sessions range from five to 60 minutes and cover a variety of categories. Athletic News

November 21, 2024

Mount to Coast™ Enters the Trail Category and Debuts a Hybrid Shoe Engineered From 100% Organic Material at The Running Event

HONG KONG (Nov. 21, 2024) /ENDURANCE SPORTSWIRE/ – Mount to Coast™, the first performance shoe brand to specialize in ultra running and long-distance pursuits, today at The Running Event in Austin debuted two new shoe designs and a new bio-polymer-made midsole. In its sophomore year, the brand will launch into the trail...

November 21, 2024

Running USA, MarathonFoto Release Results of National Shoe Brand Trends Report

AUSTIN, Texas - Nov. 21, 2024 /ENDURANCE SPORTSWIRE/ - Today at The Running Event in Austin, Running USA in partnership with MarathonFoto released the results of the 2024 National Shoe Brand Trends report, now available for download on the runningusa.org website. A webinar presenting some of the intriguing findings of...

November 21, 2024

Look Cycle acquires Pembree to strengthen gravity range

This acquisition allows Look Cycle to strengthen its footprint in Enduro and Downhill, broadening its gravity pedal offering and leveraging the industry-leading insights of Pembree’s founder, Phil Law, who will continue to lead the brand. BikeBiz

November 21, 2024

Is the Hard MTB League the Future of All Mountain Bike Racing?

The Hard MTB League is a four stage race format based around Trail mountain bikes, and Trail eMTBs. The stages feature a Tech Trail, Raw Slalom, Downhill Gnar, and Tech Climb, with each stage separately timed and then combined to form the racer’s overall time. Bike Rumor

November 21, 2024

Black Diamond Equipment Announces Recall and Repair for PIEPS Pro IPS Avalanche Transceiver

SALT LAKE CITY, UT (November 21, 2024) /ENDURANCE SPORTSWIRE/ – Black Diamond Equipment®, the North American distributor of PIEPS GmbH, in conjunction with the U.S. Consumer Product Safety Commission (CPSC) and Health Canada, is voluntarily recalling the PIEPS Pro IPS avalanche transceiver due to an issue with the size of...