May 23, 2024

Opinion: How AI will make pro racing even faster

Training diaries that live on the cloud have become the norm for most athletes over the last twenty years. And as data analysis has proliferated in everything from sleep quality to body weight, to heart rate to on-bike power, metrics are now drawn from algorithms to predict performance. Of course,...

May 23, 2024

Nearly 400 Fail To Finish Iron Man Morro Bay After Water Currents

The Ironman 70.3 Morro Bay on California’s picturesque Central Coast had 1437 competitors this year and 378 of them didn’t finish the race, mostly due to treacherous water currents during the 1.2-mile ocean swim that caused mayhem and led to many Ironmen needing to be rescued by boat. BroBible

May 23, 2024

Cyclists rarely choose the shortest route but the one that feels shortest’ says new study – GCN

Cyclists prioritise safety and convenience, even if it means riding further, according to new research that hopes to improve analysis of cycling route planning and influence policymaking. A new paper by Miroslawa Lukawska of the Technical University of Denmark showcases a review of 33 prior studies from a variety of countries...

May 23, 2024

Remark Raises $10.3 Million to Make AI More Human for E-commerce

New York, NY - May 23, 2024/ENDURANCE SPORTSWIRE/ – Remark, a pioneering company dedicated to humanizing the online retail experience, has successfully raised $10.3 million in a funding round led by notable investors including Stripe, Spero, Shine, and Neo. This investment will propel Remark’s mission to make e-commerce more engaging...

May 23, 2024

Slow running is on the rise… but what’s the appeal?

In modern life it can often feel like everything is a race. Racing to get a promotion in work, meet a partner, buy a house. And yet amid the rat race that is modern life a quiet revolution is taking place: slow running. When people think about running they might...

May 23, 2024

Spartans Conquer Cancer Together: GoFundraise and American Cancer Society Partner Again!

/ENDURANCE SPORTSWIRE/ – Building on the success of their 2023 partnership which raised over $140,000 GoFundraise and the American Cancer Society (ACS) are continuing to work together to empower Spartan Racers to raise critical funds in the fight against cancer. "We're thrilled to continue our partnership with ACS and empower...

May 23, 2024

GFNY Villard-de-Lans was 2023’s voted best course and happens again this Sunday

New York City, May 23, 2024 /ENDURANCE SPORTSWIRE/ - This Sunday, GFNY Villard de Lans offers riders a challenging 163,4 km race course with an elevation gain of 3973m.  Athletes will tackle a spectacular route in the mountainous Vercors region with the base at an altitude of 1050m. “Villard-de-Lans is...

May 23, 2024

Icy Hot Named the Official Topical Pain Relief Partner of Tough Mudder U.S. & Canada

BOSTON, MASS. (5/21/24) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces that Icy Hot will become the Official Topical Pain Relief of Tough Mudder. As an official partner, Icy Hot, part of the Sanofi Consumer Healthcare portfolio, will offer their top-of-the-line portfolio of topical pain relief products...

May 23, 2024

KOO Eyewear Launches New Capsule Collection Galaxy ALIBI Sunglasses

Chiuduno, ITALY. (May 23, 2024) /ENDURANCE SPORTSWIRE/ - The premium Italian Eyewear brand, KOO Eyewear, today announced the official launch of their capsule Galaxy ALIBI sunglasses - a collection designed for cyclists to take their performance to new heights. Inspired by the stars and galaxy in which they exist, the...

May 23, 2024

18th Denver Colfax Marathon Celebrates a Record-Breaking Year in the Mile High

Denver, CO /ENDURANCE SPORTSWIRE/ - The 2024 Denver Colfax Marathon, presented by Cigna Healthcare, welcomed close to 25,000 runners over the weekend to its annual race event. The weekend, which hosts eight races over two days, saw twenty percent more runners than last year. Athletes from all 50 states plus...