January 9, 2020

2020 Hand & Stone Women’s Philadelphia Triathlon sells out in 5 days!

1,600 women signed up for July 12th event in Fairmount Park Hand & Stone Massage & Facial Spa renew commitment through 2022 Cape May, NJ (January 9th, 2020) - The 3rd Annual Hand & Stone Women’s Philadelphia Triathlon, July 11-12th, 2020, continues its successful growth by selling out in 5 days, with 1,600...

January 9, 2020

Austin Marathon Announces Sizzling Sponsorship with Tacodeli

Agreement makes Tacodeli the Official Taco of the Austin Marathon AUSTIN, Texas, January 9, 2020 - The Ascension Seton Austin Marathon presented by Under Armour has agreed to a partnership with another Austin original, Tacodeli. They are now the Official Taco of the Austin Marathon. The Tacodeli Catering Team will...

January 8, 2020

The female ultra-athletes leading the field

From swimming the Channel four times to outrunning every man, The Guardian reports on the women at the top of their game.

January 8, 2020

Texas Christian University Adds Women’s Triathlon as a Varsity Sport

TCU is the second Power Five Conference school and seventh at the NCAA Division I level to add the sport COLORADO SPRINGS, Colo.— USA Triathlon today announced that Texas Christian University in Fort Worth, Texas, has added women’s triathlon as a varsity sport following a unanimous decision by the Intercollegiate...

January 8, 2020

Salming Sports Chooses Big Run Media To Manage Digital Marketing Efforts In North America

BALTIMORE, Md. - Big Run Media, a full-service branding, social media, and creative design agency, announced today that it will manage the digital marketing efforts for Salming Sports North America. Salming is a Swedish-based footwear and apparel company catering to a diverse array of sports around the globe, with North...

January 8, 2020

Iconic Carlsbad 5000 Selects Events.com as its Official Technology Partner

Events.com will provide registration, marketing and event technology to the ‘World’s Fastest 5K’ LA JOLLA, CA (January 8, 2020) — Events.com, a mobile-first event management and registration platform, announced today that the Carlsbad 5000, an annual road race that attracts runners from around the world, has selected Events.com as its...

January 8, 2020

Houston Marathon Committee Announces 2020 Elite Athlete Fields

HOUSTON (January 8, 2020) – The Houston Marathon Committee (HMC) announced yesterday a stellar elite field for the forty-eighth running of the Chevron Houston Marathon and the eighteenth Aramco Houston Half Marathon events taking place Jan. 19, 2020. For the first year ever in HMC history, both the Chevron Houston...

January 8, 2020

Outdoor-focused content marketing strategies debut at Peak Content Summit

Learn the best tactics, formats & strategies from top brands, marketers & media “Banner ads are dead, we want Content Marketing!”  Or so seems to be the cry from brands, says Bikerumor founder Tyler Benedict. That’s the reason he’s launched Peak Content Summit, a content marketing/strategy conference in Asheville, NC,...

January 7, 2020

Tough Mudder creditors try to put race company in bankruptcy

Tough Mudder Inc. creditors are attempting to push the organizer of extreme obstacle races into bankruptcy over $855,000 that they say the company owes them. The firm is facing claims from Valley Builders LLC, Trademarc Associates Inc. and David Watkins Homes Inc., all of which provide general contractor or building services. The trio filed an involuntary petition...

January 7, 2020

Town Sports acquires Flywheel Sports

Town Sports International Holdings Inc., one of the largest owners and operators of fitness clubs in the Northeast, agreed to acquire the studio business of Flywheel Sports Inc., the spin chain. Established in 2010, Flywheel has 29 indoor cycling locations across the United States. In June 2018, reports arrived that Flywheel had...