November 12, 2019

Up for Air Series Announces Platinum Sponsor

Denver, CO (November 12, 2019) - The Up for Air Series (www.upforairseries.org), an annual series of mountain running and indoor climbing events that offers trail runners and climbers a unique opportunity to put their energy and endurance to good use in the fight for cleaner air, today announced that Patagonia...

November 12, 2019

COROS Performance Optimization Device and New Track Running Mode Hit the Market

Tustin, CA, November 12, 2019 – COROS Wearables Inc., makers of endurance sports wearables, announced today their first Smart Running Accessory with the addition of the COROS Performance Optimization Device (POD). According to COROS, the POD can be used in tandem with any of their watches to provide even greater...

November 6, 2019

Injinji Launches Everyday Upcycled Collection in North America

SAN DIEGO, Calif. (Nov. 6, 2019)– Injinji®, the innovator of the patented five-toe- Performance Toesock™ for runners and outdoor enthusiasts, announces the launch of its newest addition to the Injinji Everyday line with the Everyday Upcycled collection. Available for purchase beginning today on injinji.com, the new, limited-edition collection incorporates sustainable design, an...

November 5, 2019

SBT GRVL, Presented by Canyon Bicycles, Opens Registration Dec. 3 for 2020 Event

STEAMBOAT SPRINGS, Colo. (Nov. 5, 2019) –SBT GRVL, a world-class gravel bike experience set in the picturesque ranching town of Steamboat Springs, Colo., will open registration Dec. 3 for its second-year event. SBT GRVL welcomed 1,500 cyclists for its successful inaugural year, all joining together to experience Routt County’s vast network...

November 5, 2019

US Trail Running Conference heads to Fayetteville, AR for 2020 event

Estes Park, CO – Active at Altitude, organizers of the US Trail Running Conference has announced that the 2020 edition of the industry-leading Conference will be held at Fayetteville, Arkansas, October 21 - 24. The 2019 US Trail Running Conference took place at the historic Stanley Hotel in Estes Park,...

October 31, 2019

Casting for Recovery adds BUFF® as a 2020 National Sponsor

Santa Rosa, CA (Oct. 31, 2019) — In an effort to provide support, relief, and a healing resource to women with breast cancer, Casting for Recovery® (CfR) and Buff, Inc., the U.S. subsidiary of BUFF®, proudly announce the expansion of their partnership to include a customized BUFF® collection of which...

October 30, 2019

HOKA ONE ONE Named Presenting Sponsor of Western States 100

AUBURN, Calif. – HOKA ONE ONE® has been named the presenting sponsor of the Western States 100-Mile Endurance Run, WSER President John Medinger announced. “As one of the leading premium running brands in the world, HOKA has a recognized place in our sport as an innovative voice for competitors of...

October 30, 2019

Suunto Now Accepting Applications for 2020 Suunto Multisport Team

OGDEN, Utah (October 30, 2019) – Suunto, a global leader in sports watches, dive computers and precision instruments, announces the second year of its athlete program. This year, the team is revamped to span across three categories: the Suunto Multisport Team, Suunto Squad and Suunto Factory Team. Interested triathletes, ultrarunners...

October 29, 2019

NOCCO Beverage Company Announces Expansion into 500 Accounts Nationwide

LOS ANGELES (October 29, 2019) – NOCCO – a leading no carb, branched chain amino acids (BCAA) beverage company based in Europe – announced today that the brand has expanded into 500 accounts across the United States, including 50 gyms in Las Vegas. The rapid growth includes entry into the...

October 28, 2019

Adventure Fit Events Seeking Sponsors For Its Highly Popular and Sold Out “Active, Outdoor Entertainment” Events

BOULDER, Colorado, October 28 2019 - Adventure Fit Events, an award-winning experiential event marketing and production company, is seeking official sponsorships with companies wanting to connect with outdoor lifestyle consumers through large-scale experiential events. Over 20,000 participants are expected to attend Adventure Fit’s “active outdoor entertainment” events in 2020, generating...