Showcased News

January 31, 2020

70% of Subtle Heart Disease Symptoms are the Same as Magnesium Deficiency

MOXiLIFE Nutrition™ Mission is CVD Prevention Tempe, Arizona – Sudden cardiac death is the first presenting symptom of heart disease in 50% of people suffering a heart attack or cardiac arrest, according to The Heart Health and the Endurance Athlete presentation from Dr. Larry Creswell and Gale Bernhardt. Dr. Larry Creswell...

January 31, 2020

Fanomena Events Partners with Bellin Health Systems for the Bellin Run and Bellin Women’s Run

Fanomena Events’ digital race bag technology will be used for the Bellin Run, one of the largest 10K races in the nation and the Bellin Women’s Run to enhance digital sponsoring experience and bring benefits to the organizers, sponsors and participants. The implementation of the digital EventKit shall improve attendee...

Sponsorship

January 30, 2020

Asics Ventures invests in smart shoe technology

Asics Corporation announced that its investment subsidiary Asics Ventures Corporation invested in a Japanese startup, No New Folk Studio Inc., the developer of sensing solution Orphe Track which measures and analyses foot movement. Asics, in conjunction with No New Folk Studio, developed a smart running shoe that gives runners real-time...

Business

January 30, 2020

Hoka One One drives parent Deckers Brands to Q3 earnings, sales beat

For the period ended Dec. 31, the company posted Q3 earnings of $7.41 per share, surpassing consensus bets of $6.55 a share. Sales also jumped 7.4% to $938.74 million, compared with Wall Street estimates of $900.43 million. Hoka One One — which outshone sister labels Ugg, Teva and Sanuk — reported sales...

Business

January 30, 2020

Mathieu van der Poel focuses 100% on Defense of Cyclocross World Title

MVDP to debut limited-edition S3 neon orange eyewear to represent his country, as the Flying Dutchman vies for a third UCI Cyclocross World Championship victory SAN DIEGO, California – January 30, 2020 – 100%, the San Diego-based sports performance company, is thrilled to announce a new limited edition of the...

Sponsorship

January 30, 2020

Austin Marathon, AfterShokz Forge Strategic Partnership

AUSTIN, Texas, January 30, 2020 - The Ascension Seton Austin Marathon presented by Under Armour introduces AfterShokz as this year’s Official Headphones Sponsor. Participants will have the opportunity to discover AfterShokz at custom activations during the 2-day expo and the finish line festival. The AfterShokz team will be on-site to...

Sponsorship

January 30, 2020

Goodbye Rough, Hello Smooth

Introducing the Kinekt suspension stem Bellingham, Wash. January 29, 2020 - Cirrus Cycles today announced the launch of its newest product: The Kinekt Suspension Stem, a revolutionary stem designed to reduce arm, wrist, and shoulder discomfort. Adjustable, compact, and built to last: this stem is the Ultimate Upgrade™. We have...

Cycling

January 30, 2020

9th 408k ‘Race to the Row’ Brought to you by Amazon Kicks Off 2020 Run Local Bay Area Series

One-of-a-kind five-mile San Jose course finishes on Santana Row; event benefits the Pat Tillman Foundation; race weekend kicks off at Sports Basement on Thursday, January 30; Saturday, February 1 events at Santana Row includes 408k-9 Dog Parade and free Mobility IQ™️ class at lululemon San Jose, Calif. (January 30, 2019) – Thousands...

Events

January 29, 2020

24,500 runners attend National Running Show Birmingham 2020

The National Running Show Birmingham in partnership with Children with Cancer UK took place on Saturday 25th and Sunday 26th January 2020. The organizing team reported that the UK show attracted ‘more than 24,500 runners. Read Endurance Business to find out more about the speakers, new trail running section and sustainability...