News Topics
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March 5, 2020
Returning champs seek repeat at Fat Bike Beach Championship in North Carolina
WRIGHTSVILLE BEACH, NC – Professional bikers Robert and Philicia Marion of Mt. Airy, achieved their goal of winning both elite titles in last year’s US Open Fat Bike Beach Championship. This year, the husband-wife team will seek a repeat performance in Wrightsville Beach, March 27-29, 2020. “To ride across the...
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March 5, 2020
Ride the Divide feature filmmaker to teach legacy content strategy at PCS
Many outdoor, cycling and active lifestyle brands think of content marketing as lots of little, one-off stories placed sporadically on social media and blogs. But filmmaker Mike Dion, the award-winning producer of Ride the Divide, Reveal the Path and Inspired to Ride, will show how brands like Moots, Salsa and...
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March 5, 2020
1500 riders from 23 countries head to Mexico for GFNY Monterrey
NEW YORK CITY, March 5, 2020 – 1500 riders from 23 countries will take on GFNY Monterrey this Sunday March 8th as part of the 2020 Global Cycling Marathon Series. This weekend, all eyes will be on brothers, Miguel and Fernando Arroyo and cousins, Luis Lemus and Flavio de Luna....
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March 5, 2020
deboer wetsuits partners with Simone Mitchell – 2019 IRONMAN Wales Champion
Stamford, CT, March 5, 2020. deboer wetsuits is proud to partner with Ironman Champion, Simone Mitchell. In September 2019 Mitchell raced her first professional triathlon – Ironman Wales, where she took the title, broke the course record, and punched her ticket to Kona in 2020. Prior to her impressive professional...
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March 4, 2020
Tour of Sufferlandria Raises $231K For Davis Phinney Foundation
Louisville, CO — The Davis Phinney Foundation is the appreciative recipient of $231,000 raised by the the almost 2,025 cyclists participating in The Sufferfest’s annual Tour of Sufferflandria (ToS), an international virtual cycling ride. The Tour takes place on The Sufferfest’s training app that provides fierce (and fun) cycling, yoga,...
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March 4, 2020
Can short bouts of running lengthen lives?
A systematic review and meta-analysis in the British Journal of Sports Medicine of 14 observational studies has considered whether running — and what “dose” of running — affects the risk for death from any cause, and from cardiovascular health problems or cancer. The researchers looked at pooled data from just over 230,000 participants who were...
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March 4, 2020
ASO is looking to revive the women’s Tour de France
A.S.O. edged back slowly into women’s racing in 2014, with La Course by the Tour de France. But they now appear motivated to organize a full stage race, although the actual length has yet to be defined. While the women’s race will not be held during the Tour de France,...
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March 4, 2020
Cycling team manager threatens hunger strike over coronavirus quarantine in UAE
A manager of a French professional cycling team, who has been in quarantine in an Abu Dhabi hotel due to coronavirus concerns, threatened to go on hunger strike on Tuesday if authorities do not allow his team to leave the United Arab Emirates. Read more on Reuters.
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March 4, 2020
Nike unveils the official uniforms for the 2020 Summer Olympics—and they’re completely sustainable
Ahead of the Olympic games in Tokyo this summer, Nike revealed a new collection that spotlights sustainable materials. The innovative fabrics include polyester made from recycled plastic bottles and nylon, as well as rubber and yarn waste from Nike factories. Check them out on Forbes.
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March 4, 2020
Fox Factory’s Q4 sales climb 18.5 percent
Sales for the fourth quarter of fiscal 2019 were $185.9 million, an increase of 18.5 percent as compared to sales of $156.8 million in the fourth quarter of fiscal 2018. This increase in sales reflects a 24.2 percent increase in Powered Vehicles Group sales and an 11.3 percent increase in...
