News Topics
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April 22, 2020
The Pikes Peak APEX presented by RockShox Announces The Rampart Range Strava Challenge
Colorado Springs, Colorado—Sports Strategies announced today that The Pikes Peak APEX presented by RockShox will hold a climbing challenge for Colorado Springs locals to test their skills on Rampart Range Road, one of the featured climbs in September’s event. Locals will try to get their best Strava time on one...
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April 22, 2020
Purple Orange, PR Achieves Climate Neutral Certification
Jackson, WY (April, 2020) - Purple Orange, a Jackson Hole based brand communications agency, has successfully achieved Climate Neutral Certified status by measuring its 2019 greenhouse gas emissions footprint, purchasing carbon credits to offset that footprint, and implementing plans to reduce emissions this year and beyond. Taking these direct actions...
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April 22, 2020
RRCA Launches Survey to Understand Runner Attitudes Related to a Return to Group/Event Running in the U.S.
Arlington, VA April 21, 2020 – The Road Runners Club of America (RRCA) has launched a nationwide survey to learn how the COVID-19 pandemic has affected participation in running events as well as locally organized group runs and training programs. The goal of the survey is to gather data from...
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April 21, 2020
Zwift’s ‘Tour for All’ Seeks to Unite Community in Charitable Initiative
LONG BEACH - Zwift, the global online training platform, has today announced their latest, and biggest, charity support month, ‘Tour for All’. The four-week-long series of events will raise funds for Doctors Without Borders/Médecins Sans Frontières (MSF) and its COVID-19 Crisis Fund. Cyclists, runners and triathletes are all invited to...
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April 21, 2020
USOPC to cut up to 20%, says no games would be ‘devastating’
The Associated Press received a copy of a letter CEO Sarah Hirshland sent to leaders across the U.S. Olympic world Tuesday, in which she said cuts of 10 to 20% are “necessary to balance both the current delay in revenue and anticipated decline” that’s expected over coming years. The letter was...
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April 21, 2020
Will fall 2020 marathons go on?
As the COVID-19 pandemic continues to threaten the health and safety of people around the world, the virus also continues to wreak havoc on the racing calendar. What was once shaping up as a crowded fall marathon season may not go off as planned.
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April 21, 2020
NSGA sports participation study shows growth In 2019
Participation increased in 7 of 10 segments in 2019 according to the 2020 National Sporting Goods Association’s (NSGA) Sports Participation in the U.S. Report* released today. One segment remained relatively flat and two segments decreased compared to the prior-year the survey noted. Read more on SGBMedia.
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April 21, 2020
Peloton will resume live classes from instructors’ homes
Peloton today announced that it will resume live workout classes after finally closing its studios on April 3rd when an employee tested positive for COVID-19. Classes will now be streaming from the instructors’ homes. Users can expect between two to three new live classes daily; the schedule currently focuses on morning classes, but the...
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April 21, 2020
What will endurance races look like when they come back?
Marathons. Cycling Races. Triathlons. So many have been wiped out, but organizers are already planning how to bring them back. Read more in the New York Times.
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April 21, 2020
USA Triathlon Foundation Partners with The Vice Wine, Makers of “The Tri Blend”
COLORADO SPRINGS, Colo.— The USA Triathlon Foundation today announced a partnership with The Vice Wine, a luxury winery based in Napa Valley, California, and operating out of California and New York, through 2022. Proceeds from The Vice Wine’s triathlon-inspired luxury limited edition batch The Tri Blend will benefit the USA...